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What's wrong with Kraft Heinz stock? The company is hoping its turnaround strategy will spur growth in 2027 and beyond. By Catie Hogan - Oct 23, 2026 at 6:50AM EST Key points. * Kraft Heinz's stock price is down more than 35% over the past five years. * The stock's dividend yield is approaching 7% as the company continues to pay a quarterly dividend of $0.40 per share. * Motley Fool Issues First-Ever 9X Buy Alert" Investors in Kraft Heinz (KHC -1.16%) have been frustrated for a long time now. Unfortunately, this year isn't any different. In early October, the stock of this packaged food and beverage company was hovering above its 52-week low, and its price-to-sales ratio was near a 10-year low. There doesn't appear to be much optimism from Wall Street regarding Kraft's ability to grow in the future, either. So what exactly is wrong? First and foremost, Kraft's core business is shrinking. In the second quarter of 2026, net sales fell 1.4% year over year, adjusted operating income was down 18.4%, and Kraft recorded a $6.4 billion operating loss. While emerging markets sales rose, North America was down 2.7%. At the beginning of this year, the consumer staples giant appointed a new CEO, Steve Cahillane, who pivoted away from the company's plans to split into two businesses and instead chose to invest $600 million to revitalize its U.S. market. So far, the strategy doesn't have much to show for itself, but to be fair, it's still quite early in Cahillane's tenure and turnaround plan. KHC - Kraft Heinz. $24.80 -$0.29 (-1.16%) NYSE · As of 4:00 PM ET 10/23/26 KHC · 1Y +3.55% Key data points. Market cap $29.41B Day's range $24.56 - $25.23 52wk range $21.04 - $28.09 Volume 9.9M Avg volume 17.4M Gross margin 33.22% Dividend yield 6.45% Wall Street is divided on Kraft's comeback. The company's outlook has improved slightly, but business will still likely contract in the coming quarters. Kraft's dividend yield is quite high at 6.75%, and the payout is consistent at $0.40 per share quarterly. Ultimately, the low price doesn't warrant a buy from me quite yet. The company's turnaround strategy really needs to take hold over the coming year, and my unhealthy ketchup consumption alone isn't enough to do it. Is Kraft Heinz a smart long-term play? Before you buy stock in Kraft Heinz, consider this: The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now... and Kraft Heinz wasn't one of them. The 10 stocks that made the cut could produce monster returns in the coming years. Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of its recommendation, you'd have $355,124!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of its recommendation, you'd have $1,296,254!* Now, it's worth noting Stock Advisor's total average return is 901% - a market-crushing outperformance compared to 210% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors. *Stock Advisor returns as of October 24, 2026.

New products: Kraft takes Parm on the go; Barebells pumps up the protein. Nosh Staff Oct. 16, 2026 at 10:03 AM 00:00 / 05:54 In this week's new products roundup, Kraft Natural Cheese makes parmesan pocket-sized, Barebells pumps up the protein in its bars, and Heinz expands into ready-to-eat soups. As private label products continue to gain traction, 7-Eleven is expanding its 7-Select private brand with the launch of Seleccíon 7, a Hispanic-inspired product line created to celebrate familiar cultural flavors. The assortment includes Vanilla and Chocolate Conchas, Mantecadas and Panqué con Nueces, with additional candy and snack offerings - such as chamoy peach rings and Japanese-style peanuts - available in select regions. The bakery products are available at participating 7-Eleven, Speedway and Stripes stores nationwide. Learn more by visiting 7-eleven.com. Better-for-you snack brand Doich has introduced Protein Cups, a candy-inspired offering delivering 20 grams of protein and 10 grams of fiber with zero sugar alcohols. The new product debuted on Oct. 12, selling out in 35 minutes following the brand's Tasted Decides Tour. Launching first in Dark Chocolate Sea Salt, the cups are available in 12-packs containing two cups per pack for $29.99, with a restock and additional flavors expected in mid-November. More information is available at doichfoods.com. Elavi launched Chocolate Chip Cookie Dough Protein Blondies in more than 160 Costco locations across the Southeast, Los Angeles, Orange County and Hawaii. The newest flavor, developed in response to consumer demand, combines a cookie dough-inspired texture with 10 grams of protein and 10 grams of fiber per serving without refined sugars, sugar alcohols, seed oils, gluten, dairy, eggs or artificial ingredients. For more information, visit elavi.co. Barebells has expanded its portfolio with the launch of its new High Protein Bar range, featuring 28 grams of protein per 60 gram bar and no added sugar. Developed with a new blend to boost protein content while maintaining the brand's signature taste and texture, the bars are available in two flavors: Cookie Captain and Choco Champ. Both flavors are available through gyms, retail outlets and online at shop.barebells.com. After a year of product development, Gheelish is gearing up to launch a line of protein cookies at Sprouts Farmers Market nationwide in November. Available in three flavors - Chocolate Chip Sea Salt, Oatmeal Raisin and Peanut Butter Chocolate Chip - each cookie contains 10 grams of protein and 250 calories. Learn more by visiting gheelish.com. Kraft Natural Cheese Kraft Natural Cheese is introducing Pocket Parm, a limited-edition, portable version of its grated cheese bottles that clip onto bags and feature collectible charms. The launch offers consumers an early taste of three new grated cheese varieties - Tomato Basil Parmesan, Garlic Herb Parmesan and Cheddar - ahead of their full-size nationwide rollout in January. Available in limited quantities, Pocket Parm will be distributed through a branded mobile truck making stops in Los Angeles and Orlando. More information is available at kraftnaturalcheese.com. Heinz is expanding beyond condiments with the introduction of its new Heinz Soup Collection, marking the brand's first entry into Canada's ready-to-eat soup category. Available exclusively in Canada, the lineup features six varieties: Homestyle Chicken Noodle, Thai Style Coconut Curry, Hearty Tomato and White Bean, Cheesy Potato, Rich Mushroom and Curry Butternut Squash. The collection is rolling out across Canada this month. For more information, visit kraftheinzcompany.com. Bertolli has debuted Canola + Olive Oil, a new cooking oil blend designed to make olive oil more accessible to consumers who typically cook with canola oil. Made with 85% canola oil and 15% Bertolli olive oil, the blend combines canola oil's neutral flavor and high-heat cooking performance with the nutritional benefits of both oils, including omega-3 ALA and Vitamin E. The new blend is available at Kroger stores nationwide and on Amazon in a 25.36 oz. squeeze bottle and 50.72 oz. family-size bottle. Learn more at bertolli.com. Verde Farms Verde Farms expanded its organic beef portfolio with the nationwide launch of Steak Bites on Amazon Fresh, marking the brand's first new product launch in several years. Made from USDA Organic, 100% grass-fed and finished beef, the pre-cut, ready-to-cook steak pieces are available in 16 oz. packages. More information is available at verdefarms.com. Saffron Road Saffron Road is bringing more globally-inspired flavors to the frozen aisle with the launch of four high-protein chicken entrées, including its first Mediterranean-inspired offerings. The new lineup includes Chicken Shawarma, Honey Harissa Chicken, Tomato Feta Chicken Penne and Chicken Birria. Each offering delivers at least 20 grams of protein and 4 grams of fiber per serving. The new meals are rolling out to Kroger stores this month. For more information, visit saffronroad.com. Kidfresh is expanding into breakfast and snacking occasions with four new frozen products: Egg Bites & Potato Tots Easy Combo, Mac & Cheese Bites and Blueberry and Chocolate Chip Mini Muffins. All four products are launching at Target this month. Learn more at kidfresh.com. Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.