Full-Time

Director of Demand Generation Marketing

Confirmed live in the last 24 hours

ModSquad

ModSquad

1,001-5,000 employees

Outsourcing for content moderation, customer support

Consumer Goods

Senior

Remote in USA

Required Skills
Sales
SQL
Marketing
Requirements
  • Experience in a demand generation leadership role, preferably in the B2B enterprise software space or a complex technical market with longer sales cycles
  • Excellent understanding of how to analyze and optimize conversion rates across the sales and marketing funnel
  • Technology skills in marketing technology and automation systems
  • Direct experience managing an SDR team or proven success in working closely with SDR teams
  • Data acquisition and management knowledge to support lead nurturing and outbound programs
  • Highly quantitative with a very strong understanding of data
  • A desire to work both at a strategic level and tactically on projects and campaigns
  • Excellent decision-making skills in regard to allocating marketing spend
  • Self-motivated and results-driven
  • Degree educated
Responsibilities
  • Create and execute multi-channel demand generation strategies aligned with personas/audiences and sales objectives
  • Execute integrated ABX campaigns throughout the customer lifecycle
  • Construct and bring to life marketing programs
  • Understand the minds of buyers to create authentic conversations and promotions
  • Own objectives across the marketing funnel - Inquiry to SQL
  • Collaborate with stakeholders from various departments
  • Strengthen best practices and evaluate latest B2B marketing strategies
  • Analyze marketing program outcomes and present results
  • Lead, nurture, and develop a team of marketing program managers
  • Be responsible for the budget and report on key performance metrics

ModSquad offers intelligent outsourcing services, utilizing a blend of artificial intelligence, automation, and a team of tech-savvy customer experience experts to provide high-quality content moderation, customer support, trust and safety, community management, and social awareness services. Their operations are supported by the Cubeless platform, which intelligently automates and optimizes operations for high-quality customer experience solutions.

Company Stage

N/A

Total Funding

$2.3M

Headquarters

Sacramento, California

Founded

2007

Growth & Insights
Headcount

6 month growth

6%

1 year growth

7%

2 year growth

17%