Marketing Analyst Co-op

Program Dates: January 6, 2025 - June 20, 2025

*This is a Boston based opportunity with a 4 day in office expectation

**While we anticipate a large number of candidates to be placed within Marketing, candidates may be placed in other analytical teams within the broader Commercial organization

Who We Are: 

Wayfair’s Commercial organization delivers on Wayfair’s promise to help everyone anywhere create their feeling of home through building an unparalleled selection, driving tangible value, and ensuring a seamless customer experience. This team builds strong relationships with suppliers to provide true partnership in helping customers create a space that reflects who they are and what they need. They attract, grow, and retain Wayfair’s customer base through innovative marketing strategies. This team curates and refines product collections to enhance and optimize the shopping journey. The Commercial team also offers outstanding support to meet customers where they are through home services, financing options, and direct sales interactions. As a Commercial Analyst Co-op, you’ll develop and execute strategies that generate competitive advantage for Wayfair, and the results of your findings will improve the end-to-end supplier and customer experience.

What You’ll Do: 

• Own and independently manage essential business functions to drive successful outputs and excellence of team and department
• Analyze and visualize large datasets using technical and critical-thinking skills to identify business/performance trends, operational inefficiencies, and growth opportunities
• Design, launch, and manage hypothesis-driven A/B tests; present findings to essential stakeholders to inform long-term strategy and drive roadmaps forward
• Create digestible and intuitive performance dashboards and trackers to help support team operations and foster cross-functional collaboration 
• Ask lots of questions, grow your professional network, and build foundational business skills that you will carry with you through the rest of your career

What You’ll Need:

Basic Qualifications:

• Current Sophomore or Junior student pursuing an undergraduate degree in a relevant discipline (eg. marketing, business, analytics, statistics, economics) with a 3.0 GPA minimum
• Must be returning to the course of study following the completion of the Co-op
• Ability to commit to working 40 hours/week (9am-5pm, Monday-Friday) from January 6 to June 20, 2025 in our Boston office
• You must be authorized to work in the United States without visa sponsorship by Wayfair now or in the future

Preferred Qualifications:

• Strong written and verbal communication
• Excited to see results driven by your work
• Detail-oriented
• Flexible; can adapt to changes in priorities and manage multiple projects/tasks simultaneously
• Willingness to learn and self-motivated
• Interest in e-commerce and digital marketing
• Proficient in Excel, familiarity with SQL/another coding language is a plus

Possible Team Placements Include:

• Global Marketing: The Marketing team drives growth for Wayfair on every major advertising platform, owning the strategy, analytics, and operations for our portfolio of cutting-edge digital and offline marketing channels. It includes teams such as Brand & Integrated Growth, Performance, Strategy & Operations, B2B, and Specialty Retail Brands. 
• Profit Management: The Profit Management team drives the pricing strategy, execution, and ultimately the gross margin profitability across all Wayfair brands, including Wayfair.com, Canada, Perigold, Specialty Retail Brands and Wayfair Professional.
• Business Trends: The Business Trends team works with Wayfair’s most senior leadership and all business functions in identifying, monitoring, and intervening on metric trends which drive revenue and long-term customer lifetime value (CLV). 
• B2B & Global Sales: Wayfair Professional (aka Wayfair B2B) is an industry leading business to business sales organization dedicated to help businesses make good spaces great. Wayfair Professional is the ‘gated’ experience of Wayfair dedicated to all business customers.
• Curation, Brands, & Stores Analytics: The Curation, Brands, & Stores Analytics team is the centralized analytics group covering all brands and channels with the goal of giving our curation teams the tools, reporting, and insights to drive excellent customer outcomes, to put the best items in front of customers, and to merchandise those items perfectly.
• Physical Retail: The Physical Retail team aspires to be the first and favorite destination for anything home by building a retail platform that supports our expansion into physical retail across the Wayfair family of brands (AllModern, Joss & Main, Birch Lane, Perigold, Wayfair).
• Catalog Merchandising Analytics: The Catalog Merchandising team at Wayfair plays a crucial role in ensuring Wayfair is an easy, intuitive, and stable place for suppliers to sell their products through Product Addition, Curation/Health, and Presentation, and that customers are able to discover the item that is right for them with confidence and satisfaction.

Wayfair Co-op Program Overview:

Based in Wayfair’s Boston headquarters, our co-op program is a six-month, full-time, paid program that runs twice annually in January to June and July to December. Through the co-op program, students have the opportunity to gain impactful professional experience in their major or career field of interest by fully integrating with Wayfair business units. In addition to exciting project work, Wayfair co-ops have the opportunity to build their professional networks, take advantage of training offerings, and attend social events throughout the program.

Wayfair’s In-Office Policy:

All Boston-based interns, co-ops, and corporate employees will be in office in a hybrid capacity. Employees will work in the office on Monday, Tuesday, Wednesday, and Thursday, and work remotely Friday.

For state-specific application information, please review the following applicant notices.