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Motel One

Budget design hotel chain offering value

Digital Marketing Intern

Marketing Generalist & ManagementPosted on Nov 13
Internship · Winter 2027Munich, GermanyNo salary listedHybrid

About the Job

Requirements

  • Be a student in communication sciences, media studies, business/economics, Digital Business, business informatics, or a comparable course of study, ideally specializing in marketing.
  • Be available for a mandatory internship lasting 5–6 months, ideally starting in February 2027.
  • Have a strong affinity for digital media and digital marketing activities.
  • Have an interest in developing digital products and user-centered digital experiences.
  • Use Microsoft Office confidently, particularly PowerPoint and Excel.
  • Have fluent German and English skills.
  • Have strong written expression and a creative writing style.
  • Work in a structured, independent, and solution-oriented manner.

Responsibilities

  • Research, plan, and create content for digital marketing activities.
  • Manage content and maintain the website and app using the TYPO3 content management system.
  • Support the further development of digital products, particularly the website and app.
  • Coordinate and align with internal departments and external agencies.
  • Independently handle an individual project in digital marketing.
  • Create reports, analyses, and presentation materials.
  • Process, evaluate, and develop user feedback received through digital channels.

Desired Qualifications

  • Ideally, specialize in marketing as part of the relevant course of study.
  • Ideally, be available to start in February 2027.

About the Company

Motel One

Budget design hotel chain offering value

Motel One runs a network of budget design hotels in Europe. It offers a high-quality, consistently designed hotel experience at an attractive price, focusing on strong locations and efficient service to deliver a reliable value-for-money stay. The product works through standardized, well-designed rooms and public areas that emphasize comfort and simplicity, backed by dependable operations and location strategy. What sets Motel One apart is its combination of affordable rates with thoughtful design and a strong emphasis on staff and guest satisfaction, along with clear career and development opportunities for employees. The company’s goal is to expand across European markets while maintaining high occupancy, award-winning guest experiences, and motivated staff, supported by partners and internal growth initiatives.

Company size
1,001-5,000
Company stage
Private
Total funding
Not listed
Headquarters
Munich, Germany
Founded
1999

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