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Red Bull

Manufactures and markets energy drinks

Category Advisor Analyst

Data AnalysisConfirmed live in the last 24 hours
Full-timeBentonville, AR, USAIn-person

About the Job

Requirements

  • Two to four years of related work experience.
  • A Bachelor's degree is preferred.
  • Strong storytelling skills using data, research, and analysis.
  • Ability to present industry and category information in a way that establishes rapport, persuades others, and gives the audience a clear understanding of the business issue.
  • Broad general knowledge of the consumer packaged goods industry.
  • Advanced Microsoft Excel skills, including pivot tables, slicers, and formulas to automate and add value to reports.
  • Experience with JDA space planning software is required.
  • Expertise in Microsoft Excel, PowerPoint, and Word.
  • Strong customer service aptitude and retailer-facing experience.
  • Ability to maintain accuracy and timeliness and respond with urgency when needed.

Responsibilities

  • Assist the Energy Drink Category Advisor team in supporting the Walmart buyer with the modular process.
  • Create and execute modulars in JDA, including product libraries, custom highlights, labels, and tables.
  • Maintain store and item master trait lists and communicate with relevant Walmart teams.
  • Use planogram automation processes, including Engine and Shelf IQ, to develop shopper-centric planograms.
  • Create category and shopper presentations based on research and analysis to achieve category and retailer objectives using industry tools such as Mintel, Kantar, Luminate, Circana, and Numerator.
  • Track, measure, and communicate results from in-store and online category initiatives.
  • Apply third-party research resources to inform and direct strategy for the channel and category.
  • Work with Shopper and Consumer Insights teams to identify key shopper groups or purposes at Walmart.
  • Generate and interpret reports, turning insights into action to support Walmart's category development strategy.
  • Support Walmart's buying team needs in a timely and efficient manner, demonstrating commitment to quality and customer service.

Desired Qualifications

  • Tableau experience is a plus.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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