Full-Time
Influencer & Talent Manager
Fanatics
10,001+ employees
Global digital sports platform for fans
Compensation Overview
$96k - $120k/yr
Senior
Company Historically Provides H1B Sponsorship
New York, NY, USA
In Person
- 5+ years of experience in influencer marketing, talent management, or related roles, preferably within the sports and entertainment industries.
- Proven success managing influencer campaigns with measurable ROI.
- Strong direct and manager/agent network of influencers, creators, and talent - especially within sports and entertainment communities.
- Deep understanding of social media trends, creator economy, and cultural relevance in digital content.
- Develop and execute influencer and talent strategies to drive brand awareness, cultural relevance, and customer acquisition and brand awareness.
- Manage the full campaign lifecycle: from sourcing and outreach to contracting, briefing, approvals, and performance tracking.
- Work cross-functionally with Brand, Social, and Creative teams to align influencer campaigns with broader marketing initiatives.
- Build and maintain strong, long-term relationships with content creators, sports personalities, streamers, and other sports-adjacent talent.
- Manage contracts and ensure deliverables are met within legal and regulatory frameworks.
- Serve as the primary point of contact for influencers and talent, ensuring smooth communication, collaboration.
- Track, measure, and report on campaign performance using KPIs (e.g., reach, engagement, conversions).
- Ensure all influencer content is compliant with iGaming and sportsbook regulations.
- Maintain brand integrity and consistency across all talent-driven content.
Fanatics operates a global digital sports platform that caters to sports fans by offering a wide variety of products and services. Its main segments include Fanatics Commerce, where fans can buy licensed merchandise like jerseys and fan gear; Fanatics Collectibles, which allows fans to collect physical and digital trading cards and memorabilia; and Fanatics Betting & Gaming, which is focused on sports betting. The platform connects with over 100 million sports fans and has partnerships with around 900 sports properties, including leagues, teams, and athletes. This extensive network helps Fanatics provide a comprehensive fan experience. Unlike its competitors, Fanatics combines merchandise sales, collectibles, and betting services into one platform, making it a one-stop shop for sports enthusiasts. The company's goal is to enhance the fan experience by continuously improving its offerings and services.
Company Size
10,001+
Company Stage
Growth Equity (Venture Capital)
Total Funding
$5.2B
Headquarters
New York City, New York
Founded
1995
Simplify's Take
What believers are saying
- Fanatics' valuation rose to $18 billion, tripling in a year.
- Partnership with Komo Tech enhances fan engagement through immersive games and competitions.
- Acquisition of PointsBet's US businesses strengthens Fanatics' sports betting market position.
What critics are saying
- Expansion into sports betting may face regulatory challenges and market saturation.
- Increased competition from WWE-NFL partnership could divert sales from Fanatics.
- Komo Tech partnership may not yield expected results if technology fails to resonate.
What makes Fanatics unique
- Fanatics integrates merchandise, memorabilia, and sports betting into fan festivals.
- The company collaborates with 2,500 athletes and celebrities, including 200 exclusive athletes.
- Fanatics offers a comprehensive suite of products for sports fandom, enhancing fan experience.
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Benefits
Work Life Balance - At Fanatics we place our focus on results and empowerment and encourage you to enjoy your time on and OFF the field with our competitive time off policies.
Recognition and Rewards Program - Fanatics values our internal fans too! Our programs are designed to thank and reward Fanatics athletes for their hard work and commitment to winning as a team.
Company Sponsored Events - From breakfast to happy hour and every hour in between – Fanatics employees can enjoy time together at one of our many company events.
Fanatics.com Employee Discount - As an employee you will receive a special discount on all of your favorite sports merchandise and memorabilia.
Give Back - Fanatics cares about the fans around us. We encourage you to partner up with your teammates in giving back and serving the communities where we work and play.
Meet & Greets - You never know who will show up to the office. You might just meet one of your all-time favorite athletes.
Invest in You - Here at Fanatics we want you to accomplish your goals. We offer tuition reimbursement.
Healthy Lifestyle - Fanatics cares about helping and supporting our teams in their busy lifestyles. Through wellness relationships with fitness and weight management partners we are here to support you in whatever your lifestyle goals.
Wellness Coverage - Your health is important to you – and it’s important to us too! We offer a number of benefit plan options for convenience and flexibility.
Financial Security - Through our plans, Fanatics offers you a way to budget for health care expenses that you’d typically pay for out of pocket.
Retirement - The sooner you begin planning for your retirement, the better. Fanatics offers generous plans to help you prepare for the future.
Network of Support - Fanatics understands that sometimes you may need someone in your corner. Through the Life Assistance Program, you and your family have access to support 24 hours a day, 7 days a week.
Fanatics Family First - Afterall we are #OneFanatics. Put your family first with our paid maternity and paternity leave program, or take advantage of our infertility treatment reimbursement program to get the support you need while you try to grow your family.
IDEA - We invite you to join one of our Employee Resource groups, or celebrate and honor what’s most important to you through our IDEA (Inclusion, Diversity, Equality & Advocacy) floating holiday. We recognize diversity helps foster innovation, and people perform better when they can be themselves. Gender Affirmation Treatment reimbursement is available to employees.
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 1%Fanatics raised a new round of funding valuing the online sports-merchandise retailer at $18 billion, people familiar with the matter said, roughly tripling its valuation from a year ago.
Fanatics is launching a new events vertical, in partnership with IMG, to capitalize on the company’s growing suite of business ventures, including merchandise, memorabilia, fashion, music, trading cards and sports betting. Starting next year, Fanatics Events will create fan festivals that feature athletes and brands from across the industry, including those in the Fanatics orbit. […]
What began as a single e-commerce deal in 2002 has grown into a mobile-first, tech and data-fueled consumer brand, built to satisfy global fans who purchase gear in-the-moment when passion is burning highest. Fanatics provides the ultimate shopping experience to sports fans whether buying gear onlin
GSI Commerce Inc. (Nasdaq: GSIC) today announced that it has signed a definitive agreement to acquire Fanatics, Inc., an online retailer of licensed s
Fanatics Sportsbook logo