Marketing Technology Specialist

Do you thrive at the intersection of marketing and technology? Cencora is seeking a dynamic Marketing Technology Specialist to join our team. This fully remote, U.S.-based role offers a unique opportunity to combine ownership of cloud-based marketing applications with platform expertise and enablement. The Marketing Technology Specialist will collaborate with Marketing, Information Technology, and other internal and external stakeholders to develop, implement, and scale marketing and event tools and processes that support key business initiatives.  

This role is key in supporting adoption, implementation, and consistent use of marketing and event technology platforms by executing onboarding, configuration, testing, and ongoing end‑user support.

The Marketing Technology Specialist owns day‑to‑day operation of designated tools, while operating under platform oversight for architecture, integrations, and advanced configurations. The ideal candidate will bring a strategic mindset and technical expertise related to marketing and event applications, ensuring Cencora’s marketing tools are optimized to deliver exceptional results.  

Primary Duties and Responsibilities:

Tool Ownership and Platform Stewardship:  

• Serve as a primary platform steward and operational owner for assigned marketing and event technology tools. 

• Maintain and curate best practices, job aids, and documentation for assigned marketing and event technology tools.  

• Manage user accounts, administration, and ongoing platform maintenance.  

• Facilitate Information Security, Legal, Privacy, and compliance reviews for marketing and event technologies in partnership with IT, Legal, and Risk teams, ensuring tools meet organizational standards prior to implementation and during lifecycle changes.  

Collaboration and Enablement:  

• Establish and maintain strong relationships with Marketing business partners and IT teams to deliver effective technical solutions.  

• Partner with Marketing and IT to align technology solutions with business goals and priorities.  

• Execute change management deliverables including onboarding, training, and ongoing education for end‑users as part of platform implementations and enhancements.  

Technical Support and Problem Resolution:  

• Investigate, resolve, and escalate technical issues, ensuring timely resolution.  

• Manage bug/issue resolution processes and provide recommendations for improvement.  

• Analyze performance metrics to ensure customer satisfaction and optimize platform functionality.  

Process Improvement and Strategy:  

• Assist in business process redesign and continuous improvement efforts to enhance performance and functionality.  

• Contribute to short- and long-term planning sessions to align technology initiatives with business objectives.  

• Develop structured requirements processes to assess client needs and identify priorities.  

• Assist with complex integrations and architectural decisions   

• Configure assigned tools based on approved requirements and standards.  

• Support implementation of new marketing and event technology capabilities and tools.  

Testing and Validation:  

• Develop and execute user test cases; validate test results during testing phases.  

• Provide input on system enhancements and assist in post-implementation efforts.  

Vendor and Account Management:  

• Support vendor relationships and account administration for assigned tools, including ticket coordination, documentation, and renewal support.  

• Ensure alignment with organizational goals and compliance with contractual agreements.  

Experience and Educational Requirements:

• Bachelor’s degree in Marketing, Information Systems, Computer Science, Business, or a related field, or equivalent work experience.  

• Minimum 3-5 years of relevant experience in digital marketing, marketing technology, or technical roles.  

• Working knowledge of business operations, systems requirements processes, and marketing technology platforms.  

• Experience with cloud-based marketing applications and tools.  

• Strong project management skills, including the ability to manage multiple priorities, timelines, and stakeholders effectively.  

• Excellent verbal and written communication abilities.  

• Strong analytical and problem-solving skills.  

• Ability to work collaboratively within a team and manage cross-functional relationships.  

• Knowledge of change management principles and end-user training strategies.  

Preferred Qualifications:

• Experience in project management or process improvement methodologies (e.g., Agile, Lean, or Six Sigma).  

• Familiarity with marketing tools such as marketing automation and event management technologies as well as CRM platforms, or analytics software.  

• Cvent event technology experience 

What Cencora offers

We provide compensation, benefits, and resources that enable a highly inclusive culture and support our team members’ ability to live with purpose every day. In addition to traditional offerings like medical, dental, and vision care, we also provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness. This encompasses support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, behavioral health solutions, paid parental leave, and paid caregiver leave. To encourage your personal growth, we also offer a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more. For details, visit https://www.virtualfairhub.com/cencora

Full time$62,400 - 97,900

*This Salary Range reflects a National Average for this job. The actual range may vary based on your locale. Ranges in Colorado/California/Washington/New York/Hawaii/Vermont/Minnesota/Massachusetts/Illinois State-specific locations may be up to 10% lower than the minimum salary range, and 12% higher than the maximum salary range.

Equal Employment Opportunity

Cencora is committed to providing equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, age, disability, veteran status or membership in any other class protected by federal, state or local law.

The company’s continued success depends on the full and effective utilization of qualified individuals. Therefore, harassment is prohibited and all matters related to recruiting, training, compensation, benefits, promotions and transfers comply with equal opportunity principles and are non-discriminatory.

Cencora is committed to providing reasonable accommodations to individuals with disabilities during the employment process which are consistent with legal requirements. If you wish to request an accommodation while seeking employment, please call 888.692.2272 or email [email protected]. We will make accommodation determinations on a request-by-request basis. Messages and emails regarding anything other than accommodations requests will not be returned

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Affiliated Companies:

Affiliated Companies: AmerisourceBergen Services Corporation