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Hello Fresh

Meal-kit delivery service with subscriptions

Brand & Communication Senior Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
ContractParis, FranceNo salary listed

About the Job

Requirements

  • Five years of experience in communication or brand project management at a B2C scale-up/e-commerce brand or top communication agency.
  • Ability to analyze work performance and generate actionable learnings.
  • Ability to manage multiple projects using efficient processes while respecting deadlines and budgets.
  • Proven management skills.
  • Fluency in written and spoken English and French.

Responsibilities

  • Implement the Demand Generation communication strategy and roadmap.
  • Own the development of Demand Generation brand activities, including brand campaigns (online and offline), chef partnerships, social media, and public relations.
  • Manage the conception, planning, production, and reporting of brand activities, coordinating with the Global Brand Team, agencies, and local marketing teams to deliver quality results on time and on budget. Projects include video campaigns, offline campaigns, brand partnership campaigns, organic social media, and stunts.
  • Analyze campaign performance and channel results, and generate actionable insights and optimizations.
  • Serve as the main point of contact for other local teams and coordinate on-brand communications across all touchpoints.
  • Manage the local Brand Campaign Manager and Copywriter, and direct the Creative Agency and Social Media agency.
  • Coordinate with international stakeholders to align campaign implementation, share best practices, and gather consumer insights.

About the Company

Hello Fresh

Meal-kit delivery service with subscriptions

HelloFresh provides meal kits that deliver fresh, pre-portioned ingredients and chef-curated recipes to customers’ doors through a subscription service. Customers choose from a weekly menu of meals and dietary options (vegetarian, low-calorie, family-friendly), select their delivery day, and receive ingredients and step-by-step instructions to cook at home. The service eliminates meal planning and grocery shopping and can be flexibly managed—subscribers can skip weeks or cancel anytime. The company differentiates itself with a broad, customizable menu, focus on fresh produce and sustainable sourcing, and convenience for busy households. Its goal is to make home cooking easy, healthy, and accessible while providing flexible, affordable meal options.

Company size
10,001+
Company stage
IPO
Headquarters
Berlin, Germany
Founded
2011

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