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Lululemon

Direct-to-consumer premium activewear and footwear

Merchandiser - Ecommerce Buying, Fashion Buyer for Ecom Channel

Inventory ManagementUpdated on Nov 13
Full-timeHong Kong Island, Hong Kong

About the Job

Requirements

  • A tertiary qualification is preferred in business, commerce, fashion merchandising, or a related field.
  • Have a strong understanding of merchandising operations and processes.
  • Be able to identify and communicate business insights to cross-functional partners and management.
  • Have analytical, problem-solving, and critical-thinking skills, including confidence creating solutions to new problems.
  • Have skilled knowledge of analytical tools and business intelligence reporting, including Excel, Power BI, and PowerPoint, and learn new systems and applications quickly.
  • Demonstrate entrepreneurship and the ability to make decisions and take calculated risks.
  • Have organizational and time-management skills, with a focus on creating an extraordinary guest experience.
  • Have strong knowledge of Microsoft Office, including Word, Excel, and Outlook.
  • Demonstrate self-awareness and a desire for constant self-improvement.

Responsibilities

  • Gather, analyze, and derive insights from customer relationship management and data insights to support future strategy and identify immediate sales opportunities on digital channels.
  • Review digital platform sales and apply market knowledge to support a regional strategy that delivers on business priorities and guest commitments.
  • Provide the buying team with measurable, actionable feedback to support digital channels and engage key cross-functional partners.
  • Support the buying team with an assortment framework for ecommerce option targets and ecommerce-only options to drive growth on market platforms.
  • Work with cross-functional partners to bring department strategies online through enrolment and merchandising guidance.
  • Support the DBE and Market Place teams with product guidance for online initiatives and storytelling moments.

About the Company

Lululemon

Direct-to-consumer premium activewear and footwear

Lululemon Athletica focuses on premium activewear, loungewear, and footwear for people with active lifestyles. The company sells high-quality, stylish apparel online and through its own stores, using a direct-to-consumer model and a strong community approach through events and an Ambassador program. Its products are designed for activities like yoga, running, training, and everyday wear, emphasizing performance fabrics, comfort, and versatility. Lululemon differentiates itself from competitors with a premium positioning, a loyal customer base, and a robust community and brand-building strategy, rather than relying on third-party retailers. The company’s goal is to be a leading premium brand in the activewear market by delivering high-quality products, fostering customer loyalty, and growing its direct-to-consumer footprint.

Company size
10,001+
Company stage
IPO
Headquarters
Vancouver, Canada
Founded
1998

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