Vice President - North America Business and Product Communications

About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.

Job Description

Visa is seeking a strategic, forward-thinking and highly experienced Vice President, North America Business and Product Communications to lead an integrated function connecting regional business priorities, product innovation, client strategy, executive visibility and employee engagement into one compelling narrative.

This leader will shape how Visa’s North America story is understood by employees, clients, partners, media and other stakeholders. The role will lead regional employee communications; oversee executive communications for the North America Regional President and Leadership Team; and integrate product and business communications across Consumer, Commercial and Money Movement Solutions, Value Added Services, Financial Institutions, Enablers, Merchants and Fintechs.

Reporting to the SVP, North America Communications, this leader will serve on relevant communications, business, product and client segment leadership forums and lead an integrated team of four direct reports. The role is based in San Francisco, CA and follows Visa’s hybrid guidelines and business needs.

Key Responsibilities

Strategic Communications Leadership

·         Set the vision and strategy for an integrated North America Business and Product Communications function spanning employee, executive, business, product, client and event communications.

·         Develop and execute multiyear communications strategies aligned to Visa’s North America priorities, Visa 2030, business growth objectives and reputation goals.

·         Serve as a senior strategic advisor to North America executives, translating complex business priorities into clear, compelling narratives for internal and external audiences.

·         Build an integrated operating model across internal, external, executive, social, event and client communications to improve alignment and coordinated decision-making.

Employee Communications and Engagement

·         Lead North America employee communications, ensuring employees understand the region’s strategy, business priorities, client agenda, organizational direction and leadership vision.

·         Develop leadership messaging, employee updates, town halls and organizational announcements that strengthen engagement, culture and understanding of Visa’s business impact.

·         Use employee insights and feedback to improve communications effectiveness and connect employee storytelling to business, product and client priorities.

Executive Communications

·         Oversee executive communications for the North America Regional President and members of the North America Leadership Team.

·         Lead speeches, presentations, talking points, internal messages, executive social media, media preparation and content strategies for senior executives.

·         Counsel executives on messaging, tone, timing, stakeholder considerations and reputational implications.

Business, Product and Client Segment Communications

·         Lead integrated communications programs that amplify Visa’s product value propositions, innovation agenda and business priorities across North America.

·         Translate complex product, business and market developments into compelling narratives that support client understanding, sales enablement, stakeholder engagement and reputation.

·         Ensure client perspectives are reflected in communications tailored to Financial Institutions, Enablers, Merchants, Fintechs and other priority audiences.

·         Partner with Product, business segment leaders, Client Delivery, Client Services, Global Communications, Public Affairs and Marketing to deliver cohesive communications strategies.

VPF, Events and Content Strategy

·         Own North America communications and content strategy for Visa Payments Forum in partnership with global stakeholders.

·         Lead communications for major North America business and client events, including Client Councils, sponsorship events, trade shows and industry forums.

·         Shape event themes, narrative architecture, executive messaging and audience-specific content, extending key stories across internal, external, social, media and client channels.

Reputation, Issues and Cross-Functional Influence

·         Anticipate business, reputational and stakeholder implications of communications decisions and advise on complex or sensitive issues.

·         Partner with Public Affairs, Legal, Risk, Government Engagement, Marketing and Global Communications to ensure messaging reflects business, client, regulatory and reputational considerations.

·         Build trusted relationships across functions, geographies and leadership teams, connecting North America business priorities with global communications strategies.

Team Leadership and Talent Development

·         Lead and develop a high-performing team of four direct reports, setting clear priorities, expectations and operating rhythms.

·         Coach team members to strengthen communications counsel, writing, executive readiness and business partnership.

·         Allocate resources effectively and manage agency partners and budgets as needed to deliver business and communications objectives.

Qualifications

Basic Qualifications        

·         15 or more years of communications experience with a Bachelor’s degree; at least 10 years with an advanced degree such as a Master’s, MBA, JD or MD; or at least 8 years with a PhD.

·         Significant experience leading internal and external communications programs in a complex, highly matrixed organization.

·         Proven experience advising senior executives and developing communications across internal, external, social, media and event channels.

·         Demonstrated experience leading teams, developing talent and influencing across functions and geographies.

·         Exceptional written, verbal and presentation skills, with the ability to translate complex business, product and market issues into clear, compelling narratives.

·         Experience developing strategic communications programs that drive measurable business, reputational, employee engagement or stakeholder outcomes.

Preferred Qualifications

·         18+ years of progressive communications experience, ideally across corporate, agency, financial services, technology, payments, policy or another highly regulated industry.

·         Deep expertise in business, product, innovation and client communications, with the ability to connect product value propositions to client needs and market opportunities.

·         Track record leading employee and executive communications at regional or enterprise scale.

·         Strong executive presence and judgment, with the ability to counsel senior leaders, influence decisions and constructively challenge when needed.

·         Ability to synthesize complexity, create clear narrative frameworks and operate with urgency, discretion and sound judgment.

·         Inclusive, accountable and hands-on leader who develops talent and builds high-performing teams.

Information for US Applicants

For roles located in the US, the estimated salary range for this position is $229,100 to $397,700 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.

Work Hours

Varies upon the needs of the department.

Travel Requirements

This position requires travel 5-10% of the time.

Mental/Physical Requirements

This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer

Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law, including the requirements of Article 49 of the San Francisco Police Code.