Assist the Director of MarCom in developing and executing marketing plans, promotions, F&B campaigns, corporate collateral, presentations, and giveaway production.
Maintain website content, social media channels, third-party directory listings, and image libraries in strict adherence to Corporate Identity guidelines.
Conduct regular competitor benchmarking and maintain the guest mailing database via Opera S&C for targeted direct marketing.
Liaise across departments (Sales, F&B, PR) and external partners (creative agencies, suppliers), and assist with media visits and property site inspections.
Support the preparation of the departmental marketing budget and update actual expenditure records periodically.
Marketing Campaigns & Collateral: Assist the Director of MarCom in developing and executing marketing plans, promotions, F&B campaigns, corporate collateral, presentations, and giveaway production.
Digital Media & Brand Compliance: Maintain website content, social media channels, 3rd-party directory listings, and image libraries in strict adherence to Corporate Identity guidelines.
Market Research & Database Management: Conduct regular competitor benchmarking and maintain the guest mailing database via Opera S&C for targeted direct marketing.
Coordination & Public Relations Support: Liaise across departments (Sales, F&B, PR) and external partners (creative agencies, suppliers), and assist with media visits and property site inspections.
Budget Tracking: Support the preparation of the departmental marketing budget and update actual expenditure records periodically.
Marketing Campaigns & Collateral: Assist the Director of MarCom in developing and executing marketing plans, promotions, F&B campaigns, corporate collateral, presentations, and giveaway production.
Digital Media & Brand Compliance: Maintain website content, social media channels, 3rd-party directory listings, and image libraries in strict adherence to Corporate Identity guidelines.
Market Research & Database Management: Conduct regular competitor benchmarking and maintain the guest mailing database via Opera S&C for targeted direct marketing.
Coordination & Public Relations Support: Liaise across departments (Sales, F&B, PR) and external partners (creative agencies, suppliers), and assist with media visits and property site inspections.
Budget Tracking: Support the preparation of the departmental marketing budget and update actual expenditure records periodically.