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Full-Time

Senior Product Manager

B2B Trials

Posted on 8/20/2024

ZoomInfo

ZoomInfo

1,001-5,000 employees

Go-to-market platform for sales intelligence

Data & Analytics
Enterprise Software
Cybersecurity

Compensation Overview

$140k - $192.5kAnnually

+ Bonus + Commission + Equity

Senior

Remote in USA

Remote position in the Eastern Time Zone (EST)

Category
Product Management
Product
Required Skills
Market Research
Sales
Management
SQL
Tableau
Salesforce
Marketing
Data Analysis
Requirements
  • 5+ years of experience in product management, with a focus on B2B SaaS products
  • Strong experience with Salesforce, including integrations and data analysis
  • Experience working in organizations with product led and sales led growth motions, strong focus on experimentation and data-driven decision-making
  • Strong analytical skills with the ability to leverage data to drive decision-making (Tableau or SQL experience preferred)
  • Demonstrated ability to influence company level strategy and work with business leaders to execute transformation and process change
  • Ability to both think big and dive deep - you can easily switch between defining and communicating strategic direction to stakeholders, and going deep on feature & technical details with engineers/architects
  • Proven ability to lead teams and work with multiple engineering teams in a highly cross-functional environment
  • A deep understanding and empathy for customers and users — you love building products that make our customers feel joy, delight and trust
  • Ability to manage multiple projects and prioritize effectively
  • Ability to develop tailored onboarding experiences based on user roles and needs
  • Experience in working in a fast-paced, cross-functional environment
Responsibilities
  • Define and own the comprehensive Free Trials Roadmap and strategy to drive ZoomInfo's long-term growth
  • Collaborate with cross-functional teams (business technology/Salesforce, provisioning, design, marketing, sales, and customer success) to ensure alignment objectives and outcomes of Free Trial experiences
  • Establish key performance indicators (KPIs) to measure the success of Free Trial initiatives and provide regular reporting metrics
  • Ensure trial signup, fulfillment/provisioning, and onboarding processes are seamless, with a focus on self-service, automation, and integration with advanced AI features
  • Work with the Sales and CX teams to build tooling and processes enabling seamless integration of Free Trials into the Sales led funnel, including customized trial setup, management, and upgrade motions
  • Continuously enhance the trial user experience by leveraging user feedback, data analysis, and market research
  • Implement a user request mechanism for trial seats and manage notifications for admins on potential users in their organization
  • Ensure seamless integration and utilization of Salesforce in trial management and tracking, leveraging Salesforce data to drive insights and optimize trial performance
  • Work with customer success and sales teams to ensure trial users receive appropriate support and guidance
  • Other duties as assigned

ZoomInfo provides a platform that helps businesses find and grow their customer base by offering accurate and real-time data and insights. The platform includes various services such as sales intelligence, marketing intelligence, lead generation, and account-based marketing, which help companies improve their sales and marketing efforts. Users can access a vast database of business contacts and utilize advanced analytical tools to enhance their strategies. What sets ZoomInfo apart from its competitors is its strong focus on data privacy and compliance with regulations like GDPR and CCPA, ensuring that customer data is handled securely. The goal of ZoomInfo is to assist companies in increasing their operational efficiency and accelerating their go-to-market strategies.

Company Stage

N/A

Total Funding

$7M

Headquarters

Vancouver, Washington

Founded

2007

Growth & Insights
Headcount

6 month growth

2%

1 year growth

9%

2 year growth

15%
Simplify Jobs

Simplify's Take

What believers are saying

  • Significant investments from major financial entities like Norges Bank and Makena Capital Management indicate strong market confidence and financial stability.
  • Winning multiple TrustRadius Top Rated Awards and G2's Spring 2024 Reports highlights ZoomInfo's industry-leading customer satisfaction and product excellence.
  • Strategic partnerships, such as winning Google Cloud Technology Partner of the Year Awards, enhance ZoomInfo's technological capabilities and market reach.

What critics are saying

  • The competitive landscape in B2B data and sales intelligence is intense, with constant pressure to innovate and maintain market leadership.
  • Heavy reliance on AI and data aggregation poses risks related to data privacy, security, and regulatory compliance.

What makes ZoomInfo unique

  • ZoomInfo leverages AI-powered tools like ZoomInfo Copilot to enhance sales efficiency, setting it apart from traditional B2B data providers.
  • The company's comprehensive data aggregation from both first- and third-party sources provides a more detailed and actionable overview of accounts compared to competitors.
  • ZoomInfo's consistent recognition in customer satisfaction and industry awards underscores its market leadership and reliability.

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