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Driftrock

Subscription-based data-driven marketing and lead tracking

Talent and People Manager

Full-TimeUpdated on 10/17/2026
£50k - £65k+ Share options
Mid
Remote in UK
RemoteMust be based in the UK.
People & HRHR Generalist & Employee Relations

About the job

Requirements
  • Experience running hands-on people operations and talent in a company of 45 or more people, including scaling processes as the company grew.
  • Strong working knowledge of UK employment law, people best practice, and compliance, including hands-on contract and policy management.
  • A track record of running recruitment and onboarding end to end.
  • Experience managing payroll, benefits, and people systems accurately and on time; experience across multiple countries is beneficial.
  • Strong interpersonal skills and sound judgement when handling sensitive, confidential matters.
  • Ability to set direction and deliver it independently, taking ownership.
Responsibilities
  • Own day-to-day recruitment, including job descriptions, sourcing, interview rounds, and coordination with team leads through offer and onboarding.
  • Run a comprehensive onboarding experience and follow up to help each new joiner settle in.
  • Run payroll across three systems and administer benefits, annual leave, and contract renewals accurately and on time.
  • Draft employment and consultancy contracts and offer letters, and maintain legal compliance in people practices with support from lawyers.
  • Maintain people policies and the employee handbook, and support home-working health and safety and people-related risk management.
  • Audit existing people processes and systems, recommend upgrades, and implement them as the team grows.
  • Manage IT setup, device management, and off-boarding.
  • Act as the first point of contact for people queries and handle disciplinary, grievance, and off-boarding processes, including exit interviews.
Desired Qualifications
  • Experience supporting a remote-first or internationally distributed team.
  • Familiarity with Employer of Record models and multi-country payroll.
  • Comfort using technology and tools.

About the company

Driftrock provides data-driven marketing solutions through subscription services that connect with major advertising platforms such as Google, Facebook, LinkedIn, and YouTube. It helps clients improve lead quality and conversion rates by syncing ads data, tracking and analyzing leads, and using smart lead forms and various ad-sync options. The product works by integrating with advertiser platforms to capture and align data across channels, enabling offline conversion syncing and ongoing performance analysis to optimize campaigns. Driftrock differentiates itself by emphasizing privacy-conscious data usage to deliver relevant content and better brand performance, rather than just offering isolated tools. Its goal is to make marketing feel as engaging as content from friends by smartly using data while protecting privacy.

Company Size

11-50

Company Stage

Series A

Total Funding

$2M

Headquarters

London, United Kingdom

Founded

2013

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Simplify's Take

What believers are saying

  • Driftrock reported EV purchase time fell 49 days by March 2025.
  • It says customers saw 15% average market share gains in 2024.
  • Matt Baldwin joined in March 2025 to push global expansion after strong 2024 growth.

What critics are saying

  • Automotive concentration leaves Driftrock exposed if OEM budgets shift in 2026.
  • Google and Meta can copy offline conversion workflows, compressing Driftrock's moat quickly.
  • If EV demand weakens, Driftrock's 47% EV lead growth and expansion story break.

What makes Driftrock unique

  • Driftrock owns the full automotive lead lifecycle, not just lead capture.
  • It syncs offline conversions and dealer sales back to ad platforms.
  • Its network spans 35+ automotive brands across 32 markets.

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Benefits

  • Stock Options
  • Remote Work Options
  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Mental Health Support
  • Paid Vacation
  • Parental Leave
  • Professional Development Budget
  • Conference Attendance Budget
  • Life Insurance
  • Disability Insurance

Growth & Insights

Headcount

6 month growth

-4%

1 year growth

-4%

2 year growth

-4%