VP – Product Marketing
Posted on 2/6/2024
Pantheon

201-500 employees

WebOps platform for efficient website management
Company Overview
Pantheon Platform is a WebOps platform that empowers developers, IT, and marketing teams to develop, test, and release website changes swiftly and reliably. With a cloud-native software, it provides a secure environment to manage a single website or thousands of websites across multiple teams, backed by 24/7 support. The company's competitive advantage lies in its ability to offer up to 99.99% uptime, seamless integrations with popular e-commerce platforms, and robust security measures, making it a trusted choice for large brands and organizations across various industries.
Consulting
Education

Company Stage

Series E

Total Funding

$198.8M

Founded

2010

Headquarters

San Francisco, California

Growth & Insights
Headcount

6 month growth

-7%

1 year growth

-22%

2 year growth

-5%
Locations
San Francisco, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Communications
Marketing
CategoriesNew
Product
Growth & Marketing
Requirements
  • 10+ years of B2B SaaS Product Marketing experience
  • 5-7 years of experience in the web technologies industry
  • Outstanding written and verbal communications skills
  • 5+ years of progressive management experience in a product marketing role
Responsibilities
  • Develop and execute product marketing strategy to build awareness and drive demand for products and solutions
  • Create differentiated, value-based product positioning and messaging frameworks
  • Lead the content creation process for various assets including web content, collateral, demand gen assets, success stories, presentations, industry articles, and press releases
  • Partner with customer lifecycle, digital demand, and field marketing teams to drive cohesive customer journeys through targeted demand gen and nurture programs
  • Understand market trends, customer requirements, usage and buying behavior, and the partner ecosystem to identify market opportunities and customer demand for product offerings
  • Provide input and strategy into product roadmap and pricing based on market and customer research findings, industry analyst interactions, and competitive findings
  • Experience with creating ROI/TCO messaging and sales tools to help customers understand the value of the product and make the business case for purchasing
  • Work collaboratively with a range of stakeholders including sales, product management, digital marketing, PR, and field marketing to create and support go-to-market initiatives
Desired Qualifications
  • Evangelist or DevRel experience