Gamification Coordinator

Job Description

Do you enjoy coordinating campaigns, creating structure around recurring activities, and working closely with stakeholders across markets? Then this could be your opportunity to join JYSK's Email Marketing team at our Head Office in Aarhus.

We are expanding our team to strengthen our operational setup and explore new opportunities within gamification and permission marketing. As our new Gamification Coordinator, you will play an important role in ensuring that gamification activities run smoothly across multiple markets while contributing to subscriber growth and customer engagement. You will join an informal, social, and collaborative team where knowledge sharing, teamwork, and continuous improvement are part of everyday life.

WHAT WE OFFER YOU

At JYSK, you become part of a large international retail organisation where your development matters. You will have the opportunity to deepen your expertise within gamification, email marketing, and digital customer engagement while working alongside experienced colleagues in a business that values initiative, responsibility, and cooperation. We believe that the best results are created together, and we support your professional and personal growth through close collaboration and learning opportunities.

Furthermore, we offer you:

• A central role in a growing area with visibility across multiple markets
• The opportunity to work with gamification, email marketing, and subscriber growth initiatives
• A strong team culture built on collaboration, knowledge sharing, and mutual support
• Responsibility from day one combined with sparring from experienced specialists and colleagues
• Professional development opportunities in a large international company where growth is part of our DNA
• Close cooperation with stakeholders across Marketing, Sales & Expansion, and local market teams
• An informal working environment where ideas and improvements are welcomed

WHAT YOUR NEXT JOB WILL BE ABOUT

As Gamification Coordinator, you will be responsible for coordinating day-to-day gamification activities and supporting the onboarding of new subscribers to JYSK's email marketing channels. Working closely with the Gamification Specialist and stakeholders across the business, you will help ensure high-quality execution, structured processes, and continuous optimisation of our gamification initiatives.

Your tasks and responsibilities in the job include:

• Planning and coordinating gamification campaigns and activities across JYSK markets
• Maintaining and updating campaign plans and yearly activity schedules
• Supporting the daily collaboration with our gamification platform provider
• Setting up campaigns and ensuring they follow agreed processes and timelines
• Supporting integration and testing activities between sign-up sources and marketing automation platforms
• Monitoring performance, preparing KPI reporting, and identifying opportunities for optimisation
• Supporting colleagues across markets with onboarding, training material, and operational guidance

You can read more about our department here.

WHAT SHOULD YOU BRING

We are looking for someone who enjoys creating structure, coordinating multiple tasks, and working with stakeholders across different functions and markets. You are detail-oriented, comfortable with recurring operational tasks, and motivated by delivering consistent quality. At the same time, you are curious and eager to learn new technologies and ways of working.

We are looking for a new colleague who:

• Has a degree within E-commerce, Digital Marketing, IT, or a similar relevant field
• Has an interest in gamification, customer engagement, and digital marketing
• Works in a structured and accurate manner, even when handling repetitive tasks
• Communicates clearly and collaborates effectively with stakeholders across different functions
• Is comfortable working with digital platforms, integrations, and testing processes
• Is eager to learn and continuously develop new knowledge within the field
• Experience with Playable, Bloomreach or similar platforms is an advantage but not a requirement

Qualifications

Additional Information

IS THIS YOUR NEXT OPPORTUNITY? Apply today!

If you have any questions regarding the position, please contact Team Leader, Email Marketing, Martin Ry Mathiasen at +45 31 23 90 10.

We kindly ask you to only attach your CV. With us, there is no need to write a traditional cover letter when applying for a job.

Instead, when you click “I’m interested/Apply”, you will have the option to write a brief message to the hiring team. If you wish, you can use this space to share your motivation for applying or highlight anything else you feel is relevant.

ABOUT US

We believe our employees are key to our success. That is why we strive to offer development and possibilities of growing and finding new challenges within JYSK. Since our founder, Lars Larsen, opened his first store in Denmark in 1979, JYSK has expanded our global presence with stores and web shops in countries around the world.

Our three fundamental JYSK Values – Tradesman, Colleague and Corporate Spirit – express the behaviour and attitude that we can expect from each other. We trust each other, and we believe in Empowerment and freedom with responsibility. We also take pride in rewarding engagement and a great effort among our employees. With the right attitude, opportunities abound in JYSK.

JYSK wants to include everyone, no matter the age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and experience. Together, we secure our inclusive culture that encourages, supports, and celebrates the diverse voices of our employees. Because a great mix of minds, talents and unique personalities makes us a stronger team.

For more information, please visit our career page.

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