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TikTok

Short-form video platform with ads

Client Solutions Vertical Manager - Apparel

Account ManagementConfirmed live in the last 24 hours
Full-timeLos Angeles, CA, USA

About the Job

Requirements

  • At least 5 years of direct experience in digital advertising, ad sales, or brand/performance marketing.
  • At least 3 years of experience managing client solutions teams, with proven success in talent development and scaling teams.
  • Willingness to work in Los Angeles, California, with extensive travel expected.

Responsibilities

  • Become a subject matter expert in the Apparel vertical and clearly articulate how TikTok can best serve these clients.
  • Train and empower the team to serve as external product consultants, educating clients and agencies on alpha and beta product solutions, scalable innovations, and best practices to grow existing partnerships.
  • Partner with Vertical Leadership as a strategic thought partner, identifying priorities, growth opportunities, and efficiencies through data-backed recommendations and insights.
  • Leverage data to identify consumer trends and lead the Client Solutions Manager team in developing and evolving playbooks that drive measurable client business outcomes.
  • Coach and develop Client Solutions teams on consultative, data-driven campaign analysis and selling at scale, while fostering a culture of accountability and high performance.
  • Maintain up-to-date expertise on TikTok’s features, ad units, measurement, attribution, and key performance indicators, and consult clients on how to link platform value directly to return on investment.
  • Collaborate with Product to drive innovation by systematically surfacing advertiser needs and feedback to inform product roadmaps.
  • Drive strategy, own revenue targets, and ensure flawless campaign execution within the Apparel vertical.
  • Serve as the advocate for the Apparel category internally and externally, acting as the voice of the customer to influence go-to-market and product strategies.
  • Manage the Client Solutions Managers and work closely with the Sales and Product teams.

Desired Qualifications

  • Experience managing advertisers across the full funnel, with a deep understanding of their challenges and objectives within the Apparel vertical.
  • Experience building relationships with top marketing decision-makers at brands and agencies.
  • Ability to analyze data, translate insights into actionable strategies, and assess campaign performance effectively.
  • Ability to proactively troubleshoot, escalate through the proper channels, and maintain client confidence.
  • Project management, stakeholder management, organizational, and analytical skills.
  • Experience diagnosing and solving technical problems with Product and Engineering teams.
  • Ability to translate complex technical concepts into clear, compelling business narratives for non-technical stakeholders.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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