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JetBrains

Develops IDEs and developer tools

Technical Product Marketing Manager - .NET Developer Tools

Product MarketingConfirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • Practical experience in technical product marketing, developer marketing, or a comparable role for a technical software product.
  • Ability to understand software development well enough to work directly with engineers and translate technical capabilities into developer benefits.
  • A proven track record of bringing software products, features, or releases to market within frequent release cycles.
  • A solid understanding of positioning, messaging, audience segmentation, channel selection, and campaign measurement.
  • Excellent written and spoken English, with the ability to create compelling technical content and collaborate effectively with global teams.
  • High technical curiosity and a deep respect for developer workflows and software craft.
  • Comfort taking ownership, making decisions independently, and carrying ambiguous opportunities through execution.
  • A habit of asking good questions and challenging assumptions constructively before building a campaign.
  • A clear, direct communication style with the ability to explain complex technical ideas clearly and credibly.
  • Strong organizational skills to manage multiple workstreams and collaborate smoothly across distributed teams.
  • A pragmatic approach that balances strategic thinking, creative problem-solving, and hands-on execution.

Responsibilities

  • Develop clear positioning, messaging, and product stories around Rider, ReSharper, dotUltimate, and related .NET developer experiences.
  • Turn complex technical capabilities and developer workflows into clear content, including launch stories, product pages, blog posts, case studies, video scripts, and campaign assets.
  • Own product and feature marketing for key capabilities, working from product priorities and product manager input to shape developer-facing stories.
  • Coordinate selected release marketing workflows, including planning and producing What’s New content and ensuring release stories are accurately represented.
  • Build a deep understanding of .NET developers, their workflows, customer needs, market trends, and community conversations to shape priorities and campaigns.
  • Develop and execute developer-focused campaigns around important product bets, defining the audience, message, channels, assets, and measures of success.
  • Extend product stories beyond release day through follow-up content, campaigns, customer stories, and amplification.
  • Measure the performance of launches, content, and campaigns, share what is learned, and adjust the approach when needed.
  • Help tell the evolving story of professional developer tools as artificial intelligence changes how software is built, including workflows involving agents and code intelligence.
  • Contribute hands-on by writing articles, testing features, building briefs, editing landing pages, and capturing product visuals directly on demo projects.

Desired Qualifications

  • Experience with developer tools, integrated development environments, application programming interfaces, software development kits, cloud or developer infrastructure, DevOps, or another product built for software developers.
  • Hands-on development experience or regular work with code and developer tooling.
  • Knowledge of C#, .NET, Rider, ReSharper, Visual Studio, Visual Studio Code, or related developer ecosystems.
  • Experience marketing artificial-intelligence-assisted development tools or familiarity with modern coding agents and artificial intelligence developer workflows.
  • Experience creating technical content such as case studies, tutorials, product videos, demos, technical articles, or developer-focused campaigns.
  • Experience working directly with developer communities or technical customers, including through webinars, interviews, or customer conversations.

About the Company

JetBrains

Develops IDEs and developer tools

JetBrains makes developer tools that help programmers write, test, and manage software. Its main products are IDEs like IntelliJ IDEA, PyCharm, WebStorm, Rider, and CLion, which deeply understand code and offer automated refactoring and smart editing. The company also offers add-ons such as ReSharper, TeamCity, and YouTrack, plus the Kotlin language and new AI tools like JetBrains AI Assistant and Fleet. It uses subscriptions (All Products Pack) and perpetual licenses, with free Community Editions and free licenses for non-commercial use and open-source projects, aiming to help teams work more efficiently across languages and platforms.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Amsterdam, Netherlands
Founded
2000

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