Content Specialist

Content Specialist

About us
BGL delivers software solutions to over 12,700 businesses in 15 countries through its user-friendly and highly intelligent web applications, combining amazing UX with powerful technology

We’re a global team of professionals based in Australia, New Zealand, Singapore, Hong Kong, the Philippines, and the United Kingdom. With a strong reputation for excellence, we deliver high-quality Software as a Service (SaaS) solutions to the accounting industry, specialising in self-managed superannuation funds and corporate compliance.
We’re proud to celebrate achievements that reflect our culture and our people, including:

• Great Place to Work certification
• AFR Best Places to Work (Technology, Top 10)
• Mental Health First Aid Workplace Recognition
• Australia’s Best Workplaces™ for Women list
• AFR BOSS Most Innovative Companies – ranked four times in six years

Culture & Benefits 
We take pride in continuously building and improving our culture, and we welcome people who share our values. We regularly seek feedback through engagement surveys, 1:1s, focus groups, and even casual coffee catch-ups. Our average employee tenure of 6+ years is a testament to the supportive and rewarding environment we’ve created and we’ve got plenty of exciting things planned for the future!

Benefits you’ll enjoy include:

• Extra time off with additional annual leave, RDOs, and the option to purchase extra leave
• Hybrid working arrangements for all employees
• Learning and development opportunities, including annual development budgets, tailored development plans, paid study leave, and stretch opportunities
• Regular social activities, from monthly team lunches to annual company-wide events
• Comprehensive health and wellbeing programs, including EAP, flu shots, and run club
• Paid volunteering leave to give back to the community

About the role:
This is a hands-on content role with genuine ownership. You’ll create and localise content for your own jurisdiction(s) within BGL’s global footprint,  from social and email through to landing pages, keeping our campaigns and always-on channels moving. You'll be the go-to for what lands in your market.

What you’ll be doing:

•  Collaborate with Content Specialist and Senior Content Specialist, action feedback keeping a process improvement approach on at all times

• Maintain content calendar and delivery status for the assigned jurisdiction(s) in the team's tracking system
• Flag localisation gaps, market-specific risks and compliance concerns to the Team Leader, and demonstrate a solutions oriented approach
• Build working knowledge of BGL's product suite (CAS, Simple Fund, Simple Invest, Firm Verify) as it applies to the assigned jurisdiction(s)
• Outline any content risks before publishing your assigned jurisdiction(s) demonstrating sound knowledge of your market
•  Write and produce lighter-format content for the assigned jurisdiction(s), including social copy, email content, and minor landing page updates
• Creating high volume email marketing content for the assigned jurisdiction(s), including list segmentation and nurture sequences
• Apply SEO best practice to localised and original content for the assigned jurisdiction(s).
• Build, schedule and manage organic social media content for the assigned jurisdiction(s), including caption writing, content planning and proofing
•  Collaborate  with Design team on assets needed for social and campaign content for the assigned jurisdiction(s)

What we’re looking for:

• Tertiary qualification in Marketing / Communication or related areas.
• 2+ years in a content, marketing or communications role, ideally in B2B.
• Demonstrated experience writing for multiple formats and channels, including web, email and social
•  Experience working to a brief and to brand guidelines, with tight turnaround times
• Strong written English, with excellent grammar, spelling and editing ability
•  Working knowledge of email marketing platforms, including build, send and list segmentation
• Experience scheduling and managing organic social content across platforms such as Meta and LinkedIn
•  Working knowledge of SEO best practice for web and content
• Familiarity with WordPress or an equivalent CMS
• Strong organisation and time management, able to run multiple deliverables at once and maintain high quality standards
•  Immaculate attention to detail, particularly around brand consistency and compliance accuracy

Please note we are only able to consider applicants with full working rights for Australia.

• We review applications on an ongoing basis so encourage you to apply as soon as possible.
• The next stage of our recruitment process will require you to complete a one way video interview.