Full-Time

Associate Manager of Marketing Operations

Posted on 10/28/2024

Trimble

Trimble

5,001-10,000 employees

Provides technology solutions for various industries

Data & Analytics
Industrial & Manufacturing
Social Impact

Compensation Overview

$60.6k - $78.8kAnnually

Junior, Mid

Princeton, NJ, USA + 1 more

More locations: Westminster, CO, USA

Both locations are hybrid.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Lead Generation
Hubspot
Salesforce
Requirements
  • Bachelor’s degree, with an emphasis in business, marketing, or related field, or equivalent experience
  • Minimum 2+ years of experience in a Marketing Operations, Email Marketing, Campaign or Demand Generation role
  • Advanced user of Marketo, with technical expertise in the setup of nurture campaigns, email communications and assets, “customer journeys,” dynamic functionality, and other platform specific tasks
  • Experience with Salesforce, Hubspot, Pardot, and marketing channel platforms is recommended (including Uberflip, Drift, Knak, Zoom)
  • Understanding of B2B SaaS marketing funnels, scaling demand, optimizing lead handoff processes, and exceeding ROI targets
  • High attention to detail, well organized, and able to manage multiple projects simultaneously with a positive attitude
  • Excellent communication skills: verbal, written, and presentation
Responsibilities
  • Lead the planning and execution of Marketo campaigns, emails, programs, webinars and landing pages from concept to results tracking
  • Troubleshoot and QA Marketing Operations campaigns, workflows, data/sync issues, and other key marketing operations functions while being mentored under an advanced operational infrastructure
  • Design, support and execute B2B SaaS campaigns to accelerate demand and lead generation to impact net-new and upsell revenue initiatives–including nurture, scoring and persona development
  • Segment and leverage the marketing database for greater campaign efficiency and effectiveness
  • Contribute and collaborate on marketing campaign playbooks, operational best practices, and channel tactics to ensure they align with best practices and are well-documented
  • Participate in the launch and adoption of Marketing Technology across Trimble Transportation, including creating Marketo programs to support the launches
  • Remain current on Marketo and Martech best practices and tools drive higher performance and optimization
  • Additional duties as assigned

Trimble provides advanced technology solutions for various industries, including construction, agriculture, geospatial, transportation, and logistics. The company offers a combination of software, hardware, and services that help clients improve efficiency and reduce costs. Trimble's products work by integrating over 150 different software solutions, allowing users to access and utilize data effectively to optimize their workflows. Unlike many competitors, Trimble emphasizes flexibility and connectivity in its offerings, enabling clients to tailor solutions to their specific needs. The company's goal is to drive productivity and precision in industries while also promoting community and environmental sustainability through initiatives like the Trimble Foundation.

Company Stage

IPO

Total Funding

N/A

Headquarters

Westminster, Colorado

Founded

N/A

Growth & Insights
Headcount

6 month growth

2%

1 year growth

2%

2 year growth

2%
Simplify Jobs

Simplify's Take

What believers are saying

  • Trimble's strategic partnerships, such as with Esri, enhance its technological capabilities and market reach, fostering innovation in geospatial technologies.
  • The launch of new products like the R980 GNSS system and the end-to-end Asset Lifecycle Management software suite demonstrates Trimble's continuous innovation and ability to meet diverse industry needs.
  • Acquisitions like Flashtract expand Trimble's technological portfolio, minimizing risk and improving efficiency for clients in the construction sector.

What critics are saying

  • The highly competitive nature of the technology and software markets may pressure Trimble to continuously innovate to maintain its market position.
  • Integration challenges from acquisitions, such as Flashtract, could pose risks in terms of cultural and operational alignment.

What makes Trimble unique

  • Trimble's extensive investment in R&D, over $540 million in 2022, underscores its commitment to innovation and positions it ahead of competitors in technology development.
  • The company's broad suite of over 150 software integrations offers unparalleled flexibility and connectivity, enabling clients to optimize workflows and make data-driven decisions.
  • Trimble's focus on sustainability through the Trimble Foundation sets it apart by aligning business success with community and environmental resilience.

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