Global User Acquisition Specialist
Updated on 4/4/2024
Too Good To Go

1,001-5,000 employees

Marketplace for surplus food, reducing waste
Company Overview
Too Good To Go is a global leader in the fight against food waste, providing a unique platform where businesses can sell surplus food to consumers, thereby generating additional income and reducing environmental impact. With its presence in 17 countries and a user base of over 70 million people, the company has a significant competitive advantage in terms of scale and reach. The company's culture is driven by a strong commitment to sustainability and innovation, as evidenced by their partnerships with major food brands to rethink date labels and their impactful use of technology to connect businesses and consumers.
Consumer Goods
Social Impact

Company Stage

Seed

Total Funding

$37.9M

Founded

2016

Headquarters

København, Denmark

Growth & Insights
Headcount

6 month growth

10%

1 year growth

25%

2 year growth

17%
Locations
Toronto, ON, Canada
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Data Analysis
CategoriesNew
General Marketing
Growth Marketing
SEO Marketing
Growth & Marketing
Requirements
  • Some experience in paid acquisition.
  • Knowledge of Apple, Google & Meta and TikTok ad platforms.
  • Familiarity with analytics & BI tools.
  • Pragmatic mindset.
  • Highly analytical.
  • Team Player.
  • Eco-conscious.
Responsibilities
  • Supporting digital media planning, buying, optimization, and reporting of consumer-focused performance marketing campaigns in North America.
  • Implementing campaigns using various ad platforms to acquire users to the app and stores to the website.
  • Supporting the Senior Digital Acquisition Manager with guiding the local marketing team on budget levels, creative needs, and innovative ideas.
  • Benchmarking and forecasting relevant US and Canada metrics across channels and objectives.
  • Sharing regular reporting on digital marketing performance for stakeholders across the business.
  • Collaborating with global and local teams to devise plans and strategies for North America.