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Monster Energy

Energy drink brand and athlete sponsor

Food Service & On-Premise Field Sales Representative

Field SalesPosted on Nov 13
Full-timeSacramento, CA, USA$70.3k - $78.7k /yrIn-person

About the Job

Requirements

  • A minimum of 1 year of experience in Sales or Marketing is required.
  • A minimum of 1 year of experience in the Beverage or Consumer Packaged Goods (CPG) field is desired.
  • Computer operating skills, including use of handheld devices, are desired.
  • Must maintain an acceptable driving record to be covered by the company's insurance carrier.

Responsibilities

  • Train and influence distributor sales teams on Monster Energy products, category insights, sales strategies, and promotional programming to increase distribution, menu placements, and volume across foodservice and on-premise accounts through ride-alongs, market visits, sales meetings, training sessions, and ongoing partnership with distributor personnel.
  • Drive execution of quarterly business priorities by securing new account placements, expanding product assortments, increasing menu and beverage program participation, and implementing branded visibility opportunities within on-premise and foodservice channels. Work directly with customers and distributor partners to influence execution and achieve results.
  • Use available Monster Energy tools, systems, and resources to maximize market performance, including CRM platforms, sales reporting tools, training resources, account surveys, activation programs, and asset management capabilities.
  • Participate in market blitzes, customer events, sampling programs, promotional activations, industry trade shows, distributor meetings, and local market initiatives. Responsibilities may include account selling, event planning and execution, merchandising support, customer engagement, and representing the Monster Energy brand in the marketplace.

Desired Qualifications

  • A bachelor's degree in Business Administration or a related field of study is preferred.

About the Company

Monster Energy

Energy drink brand and athlete sponsor

Monster Energy creates energy drinks and a related lifestyle brand. Its core product is caffeinated beverages sold in cans that provide a quick energy boost to consumers. The drinks are marketed alongside athletes, extreme sports, and a rebellious, nonconformist image, aiming to empower fans to push their limits and define personal success in their own terms. The company differentiates itself through its bold brand personality, athlete sponsorships, and community-centric experiences rather than relying on traditional messaging. Its goal is to grow as a global lifestyle and beverage brand by expanding its reach, sponsoring top athletic events and athletes, and maintaining a distinct, energetic identity that resonates with fans who want to live ambitiously.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Corona, CA
Founded
1985

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