N

Nestle

Global branded foods and beverages producer

Especialista de Marketing

Marketing Generalist & ManagementPosted on Nov 12
Full-timeBogotá, Bogota, ColombiaCOP4.6MIn-person

About the Job

Requirements

  • Professional qualification in Marketing, Business Administration, Industrial Engineering, Nutrition, or related careers.
  • At least two years of marketing experience, preferably in the pharmaceutical industry, mass consumption, or food with a nutrition or purpose focus.
  • Advanced Excel proficiency.
  • Intermediate English proficiency.
  • Knowledge of integrated marketing plans.
  • Knowledge of consumers, patients, markets, and health-sector insights.
  • Knowledge of APME and MIPRES markets.
  • Knowledge and monitoring of competition, business-impact variables, and consumer and healthcare professional behavior.

Responsibilities

  • Convert market observations into concrete proposals that contribute to strategy and execution.
  • Participate proactively in weekly business sessions with Trade, Sales, and I&R, providing business context and needs.
  • Prepare monthly market-information analyses, synthesizing business learnings and priorities for the next cycle to align with the GDD and commercial teams.
  • Develop proposals for assigned projects or special tasks, including business cases and market-idea development.
  • Manage and execute activities for Health categories, including campaign follow-up, scientific materials, medical sampling, academic events, and congresses, supporting the Brand Manager.
  • Plan, execute, and follow up on materials for healthcare professionals, including scientific pieces, gimmicks, promotional materials, and medical communications, in accordance with regulatory and compliance guidelines.
  • Follow medical nutrition product renovation and innovation projects throughout the process, lead specific projects, and update information in the system and at the relevant gates.
  • Coordinate and follow up with suppliers and the purchasing flow, including purchase requests, quotations, and account processing.
  • Coordinate launch events, continuing medical education, and symposiums with agencies and internal and external stakeholders, including scientific societies, key opinion leaders, and healthcare institutions.
  • Analyze sales evolution and market share percentage for designated products in pharmacy and institutional channels.
  • Manage purchase orders and MIGO transactions.
  • Conduct pre- and post-evaluations of campaigns and medical activations and compile lessons learned.

Desired Qualifications

  • Marketing experience in the pharmaceutical industry, mass-consumption sector, or food industry with a nutrition or purpose focus.

About the Company

Nestle

Global branded foods and beverages producer

Nestlé manufactures and markets branded foods, beverages, pet care, and nutrition products in about 185 countries. Its products are produced at scale and distributed through retail, foodservice, and direct-to-consumer channels, backed by a global R&D network. Distinctive factors include its enormous global footprint, a diversified lineup from coffee to pet care to infant nutrition, and the combination of retail plus professional channels. Its goal is to provide reliable, high-quality nutrition to people worldwide while advancing nutrition science through its research and brands.

Company size
10,001+
Company stage
IPO
Headquarters
Vevey, Switzerland
Founded
1866

Recently Posted Jobs

Explore more opportunities at Nestle

See more jobs