Product Marketing Manager

What You'll Own (for real)

• Own positioning and messaging: Develop clear, differentiated positioning and messaging for Fours products, translating complex product capabilities into compelling value propositions for different audiences and use cases.
• Own go-to-market strategy: Partner with Product, Sales, and Marketing to develop GTM strategies for new products, features, and markets, from launch planning through post-launch optimization.
• Build sales enablement: Create the messaging, competitive battlecards, pitch decks, demos, one-pagers, case studies, and other materials Sales needs to win.
• Own competitive intelligence: Develop a deep understanding of our competitive landscape, including PRM, marketplace, channel commerce, and adjacent platforms. Track competitors, identify market gaps, and turn insights into actionable sales and product strategies.
• Become an expert on our customers: Talk to customers and prospects to understand their pain points, buying decisions, objections, and use cases. Turn those insights into better positioning, messaging, and product strategy.
• Create product marketing content: Develop high-quality content that brings our products and point of view to life, including product pages, launch content, thought leadership, customer stories, and sales collateral.
• Partner with Product: Work closely with Product and Engineering to understand what we’re building, shape how we take it to market, and ensure product development is grounded in customer and market needs.
• Partner with Sales: Work directly with Sales to understand what is and isn’t resonating in the market, improve our sales narrative, and help the team win competitive deals.

We're Looking For

4+ years of B2B product marketing experience, ideally at an early-stage, high-growth SaaS or technology company.
A track record of owning positioning, messaging, launches, and GTM programs from strategy through execution.
Strong ability to translate technical products into simple, compelling stories that resonate with business and technical buyers.
Excellent writing, storytelling, and presentation skills with strong creative instincts.
Experience working closely with Sales and Product to develop messaging, enablement, and go-to-market strategies.
Strong competitive intelligence and market research skills, with the ability to turn information into actionable insights.
Highly analytical and comfortable using customer feedback, win/loss data, pipeline data, and market research to inform decisions.
Hands-on and highly execution-oriented. You enjoy figuring things out and doing the work yourself.
Comfortable operating in a fast-moving startup environment without a large team or established playbook.
Experience with AI products, B2B SaaS, cloud marketplaces, partnerships, or ecosystem-led growth is a strong plus.
High ownership, strong judgment, and a bias toward action.

Why Join Us

Be one of our first marketing hires: Help define how Fours tells its story to the market. You’ll have the autonomy to shape our positioning, messaging, launches, and product marketing function.
Work at the intersection of Product and Sales: Partner closely with Product, Sales, and Marketing leadership to influence what we build, how we launch it, and how we win in the market.
Build at an inflection point: Fours has strong product-market fit, 300+ customers, and a proven sales motion. Now you’ll have the opportunity to sharpen our story, accelerate our GTM, and help define a category.
Work with an exceptional team: Join a driven team of ~74 people with experience at companies like Google, Meta, Salesforce, Asana, Confluent, and Square.
Move fast and own your work: We’re a fast-moving company with a flat organizational structure and a strong bias toward action. We value autonomy, good judgment, and getting things done over hierarchy and process.
Competitive compensation: $130K–$180K/year base salary, plus meaningful equity, comprehensive health benefits, and monthly office stipends.