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Extreme Networks

Provides switching, routing, wireless, and security

Field Marketing Manager

Marketing Generalist & ManagementUpdated on Nov 12
Full-timeReading, UKNo salary listed

About the Job

Requirements

  • A bachelor's degree in Marketing, Business, or a related field is required; an MBA is preferred but not required.
  • At least 7 years of experience scaling field marketing programs in fast-growing technology companies, with direct pipeline accountability and a proven record of exceeding revenue targets.
  • Deep understanding of demand-generation funnels, sales processes, and revenue operations in business-to-business environments.
  • Ability to create programs beyond traditional events, including digital experiences, account-based campaigns, and omnichannel strategies.
  • Ability to partner effectively with sales leaders and discuss pipeline, conversion, and revenue impact.
  • Advanced proficiency in pipeline attribution, conversion analysis, and return-on-investment optimization using Salesforce, Marketo, and other data analysis platforms.
  • Strong written and verbal communication skills.
  • Ability to prioritize and deliver results across multiple demand-generation initiatives in a fast-paced environment.
  • Willingness to travel domestically 20%-25% of the time.

Responsibilities

  • Define and execute the field marketing strategy for assigned segments, aligning it with corporate objectives, marketing goals, and sales targets.
  • Own end-to-end planning and execution of field marketing strategy and tactics, designing repeatable, scalable programs and processes that generate predictable pipeline growth.
  • Build and refine field marketing strategy using return-on-investment analysis, pipeline attribution, and predictive analytics.
  • Deliver measurable pipeline targets and own conversion across assigned segments, target accounts, and vertical segments; optimize programs and processes to improve conversion rates.
  • Build alignment with Sales, Channel, Business Development Representatives, Corporate and Regional Marketing, Marketing Services Operations, Integrated Campaigns, and Digital teams.
  • Collaborate with product marketing and creative teams to develop value proposition messaging and inform content strategy.
  • Identify assets and customize content to help the sales team execute successful campaigns supporting the sales motion.
  • Create and execute joint go-to-market strategies with key partners to support pipeline generation goals.
  • Collaborate on regional direct and channel strategy and execution, and support related growth marketing initiatives for the EMEA region.

Desired Qualifications

  • An MBA is preferred but not required.

About the Company

Extreme Networks

Provides switching, routing, wireless, and security

Extreme Networks provides networking solutions for organizations, including switching, routing, wireless, data center fabrics, and cloud-based management with security and ML-driven analytics. It sells hardware and software and offers professional and fully managed IT services, training, and a support portal. It differentiates itself with an end-to-end suite across many industries, a focus on security and ML-enabled insights, and ITIL-aligned managed services. Its goal is to help customers operate secure, reliable, and optimized networks across on-premises, cloud, and data center environments.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Morrisville, NC
Founded
1996

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