Full-Time

Product Manager

Confirmed live in the last 24 hours

Madison Logic

Madison Logic

201-500 employees

Provides B2B Account-Based Marketing solutions

Compensation Overview

£58k - £62k/yr

Junior, Mid

London, UK

Hybrid work arrangement requires some in-office presence.

Category
Product Management
Product
Required Skills
Machine Learning
Data Analysis
Requirements
  • 2+ years experience of building B2B product(s)
  • Experience working in AdTech or MarTech industries
  • Demonstrate the ability to align product development with overarching business objectives
  • Experience working within cross functional team structures
  • Strong analytical skills, utilizing metrics to make data-driven decisions
  • Exceptional communication and presentation skills
  • Education: Bachelor's Degree (Business, Engineering, Data Analytics or similar preferred)
Responsibilities
  • Drive product strategies and roadmaps aligned with organizational goals and market demands
  • Work in a cross functional team with Engineers, Designers, Data Engineers, Data Scientists, and other team members
  • Collaborate cross-functionally to validate hypothesis, prioritize features, and navigate the entire product lifecycle
  • Prioritize user research to deeply understand clients, integrate feedback into requirements, and execute pre- and post-launch activities
  • Ensure products and/or features solve core problems by identifying challenges and generating creative solutions
  • Uncover opportunities to propel the product forward through data analysis
  • Support successful product launches through cross-functional coordination, user testing, and go-to-market execution
  • Speak regularly to clients and users in formal and informal feedback and discovery sessions
  • Assist in development of internal and external training on ML's product line
  • Monitor KPIs and metrics to assess product performance, extract insights from data, and resolve technical issues
  • Become a subject matter expert on ML's products
Desired Qualifications
  • Possess excellent written and oral communication skills
  • Demonstrate flexibility and adaptability
  • Exhibit leadership qualities, inspiring and motivating teams
  • Detail oriented ensuring that products meet quality standards
  • A continuous learner motivated by employing best practices in product management

Madison Logic provides Account-Based Marketing (ABM) solutions aimed at helping businesses improve their sales processes and marketing returns. Their services include ABM Content Syndication, ABM Display Advertising, and LinkedIn Social Advertising, which focus on delivering relevant content to potential customers at key moments in their buying journey. Madison Logic's offerings integrate with major platforms like Marketing Automation Platforms (MAP) and Customer Relationship Management (CRM) systems, facilitating better collaboration and informed decision-making based on data. Unlike many competitors, Madison Logic operates on a subscription and performance-based pricing model, ensuring clients can see tangible results in their sales pipelines and revenue growth. The company's goal is to assist enterprises in optimizing their marketing strategies to drive faster revenue generation on a global scale.

Company Size

201-500

Company Stage

Early VC

Total Funding

$1M

Headquarters

New York City, New York

Founded

2005

Simplify Jobs

Simplify's Take

What believers are saying

  • Launch of ABM Audio Advertising expands multi-channel campaign capabilities.
  • ABM Certification program enhances B2B marketing expertise and strategy execution.
  • Recognition as a leader in G2 reports strengthens market position and client trust.

What critics are saying

  • Reliance on digital audio advertising may pose risks if trends shift.
  • ABM Certification content may become outdated with rapidly evolving marketing trends.
  • New CEO's strategic shifts may not align with client expectations.

What makes Madison Logic unique

  • Madison Logic offers a unique multi-channel ABM media activation platform.
  • The company integrates seamlessly with major platforms like CRM and LinkedIn.
  • Madison Logic's proprietary data helps identify accounts most likely to purchase.

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Benefits

Health insurance - Insurance plans that meet the needs of you and your family, with generous contributions.

Mental health - Access to Employee Assistance Programs and wellness benefits.

Retirement benefits - 401k (US) and Pension (international) plans with a generous annual employer match.

Educational benefits - Educational reimbursement (global) and employer-paid student loan contributions (US).

Professional development - Global mobility program and access to LinkedIn Learning materials.

Employee recognition - Receive points each month and recognize peers for a job well done!

Monthly allowance - Monthly allowance valued at $100 per month to redeem in gift cards or cash.

Anniversary rewards - Get rewarded each year for your anniversary at Madison Logic.

Paid time off - Flex days, volunteer days, and generous PTO.

Flexible or remote work - Work from home or create a hybrid schedule if you are near an office location.

Legal & Financial Services Benefits

Wellness Initiatives like Gym Membership Discounts

Employer-paid Life, AD&D and Short-term Disability insurance.

Growth & Insights and Company News

Headcount

6 month growth

14%

1 year growth

18%

2 year growth

18%
PRWeb
Apr 15th, 2025
Madison Logic Bolsters Product Portfolio With Abm Audio Advertising

"In 2025, digital audio advertising is revolutionizing how brands connect with buyers, making it a key part of a successful multi-channel ABM strategy," said Keith Turco, CEO of Madison Logic

Madison Logic
Apr 15th, 2025
Madison Logic Bolsters Product Portfolio with ABM Audio Advertising

NEW YORK, NY - April 15, 2025 - Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, today announced the launch of ABM Audio Advertising to enable B2B marketers to leverage the growing popularity of audio channel content in their multi-channel campaigns.

MarTech Cube
Feb 27th, 2025
Madison Logic Launches ABM Certification Program

Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, today announced the launch of The ABM Certification - Essentials, a new training program designed to equip today's B2B marketing teams and agencies with the expertise to execute data-driven, multi-channel ABM strategies with ease.

PR Newswire
Feb 26th, 2025
Madison Logic Launches Abm Certification Program

New interactive course aims to simplify B2B marketing complexities while enhancing audience targeting and maximizing return on investmentNEW YORK, Feb. 26, 2025 /PRNewswire/ -- Madison Logic, the leading global digital Account-Based Marketing (ABM) activation platform, today announced the launch of The ABM Certification – Essentials, a new training program designed to equip today's B2B marketing teams and agencies with the expertise to execute data-driven, multi-channel ABM strategies with ease. The interactive course is designed to empower B2B marketers across all experience levels to more effectively identify and prioritize high-value accounts, drive higher engagement through personalization with buying groups, and deliver best-in-class experiences that drive superior pipeline and revenue impact across the organization.According to a recent survey of 300+ marketing and advertising leaders conducted by the Harris Poll on behalf of Madison Logic, nearly 70% are actively seeking new ways to drive revenue against a backdrop of an increasingly sophisticated digital advertising environment. Madison Logic's new platform-agnostic ABM Certification addresses this need and goes beyond the basics to provide a deeper understanding of marketing fundamentals that drive better long-term outcomes.Participants will learn:Data-Driven ABM: How to use intent data to segment target accounts more effectively and deliver personalized campaigns to drive engagement.How to use intent data to segment target accounts more effectively and deliver personalized campaigns to drive engagement. Multi-Channel Execution: How to unify channels like Content Syndication, Display, LinkedIn Ads, and Connected TV (CTV) for maximum impact with an integrated approach to ABM (and integrating emerging channels such as podcasts, webinars, and events in future course updates as the landscape continues to evolve).How to unify channels like Content Syndication, Display, LinkedIn Ads, and Connected TV (CTV) for maximum impact with an integrated approach to ABM (and integrating emerging channels such as podcasts, webinars, and events in future course updates as the landscape continues to evolve). Performance Measurement: The key data that enables stronger alignment with sales teams and the metrics to effectively measure ROI."With the challenge of engaging prospects becoming increasingly more difficult, marketers need to take advantage of most recent learnings and the latest tools to remain competitive," said Keith Turco, CEO of Madison Logic

PR Newswire
Dec 17th, 2024
New Survey From Madison Logic By The Harris Poll Reveals B2B Marketers Will Be Investing More In Social Media Advertising, Ai Tools, Video And Podcasts In 2025

Nearly Seven in 10 Marketing Leaders Are Seeking New Ways to Drive Revenue with 66% Prioritizing Shorter Adverts and 64% Focusing on Consumer Channels [TikTok and Instagram]NEW YORK, Dec. 17, 2024 /PRNewswire/ -- Madison Logic, the leading global digital account-based marketing (ABM) activation platform, today announced the results of a new Harris Poll survey of over 300 U.S. adults ages 21+ employed full-time, as marketing, advertising, communications, or social media decision-makers (director level or higher) at their current company and found that seven in ten (69%) respondents are looking for new and different ways to drive revenue and measure the impact of their marketing campaigns. Notably, surveyed B2B marketers are planning to invest more in four key areas in 2025: social media advertising (60%), Artificial Intelligence [AI] tools (60%), video (53%) and podcast advertising (50%)."Digital advertising is more sophisticated than ever," said Madison Logic CEO Keith Turco. "As marketers strive to cut through the digital noise, we are committed to providing brands and agencies alike with the most comprehensive solutions to connect with their audiences today."According to Forrester, 67% of global buyers making purchases of $1 million or greater now belong to Millennials and Gen Zers and they are changing the B2B buying game. In fact, 60% of survey respondents said that they will allocate more budget to social media advertising next year and 64% said that they plan to take a B2C approach and advertise in consumer-facing spaces like TikTok and Instagram, highlighting the growing need to reach these audiences who are increasingly taking on leadership roles in B2B organizations.Notably, Turco notes that these younger decision-makers value efficiency and transparency, often preferring a seamless, quick purchasing process over lengthy sales interactions