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TikTok

Short-form video platform with ads

Industry Operations Manager - Multiple Teams

Product MarketingConfirmed live in the last 24 hours
Full-timeMexico City, CDMX, MexicoNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree or above.
  • Proficiency in written and spoken English and Spanish to work with stakeholders in English- and Spanish-speaking markets.
  • At least 3 years of experience in digital marketing, e-commerce marketing, or advertising strategy, with the ability to adapt to a fast-paced working environment.
  • Hands-on experience in brand and performance advertising, or experience at an advertising agency, with a solid understanding of at least one industry and the ability to translate that understanding into actionable, scalable insights.
  • Solid data analytics skills, including the ability to derive insights and evaluate campaign performance, and proficiency in Excel.
  • Familiarity with advertising measurement tools and basic troubleshooting knowledge.

Responsibilities

  • Collaborate with international e-commerce, advertising product, and sales teams to develop and execute advertising strategies for promotional-day campaigns, ensuring they run smoothly and deliver results.
  • Develop a deep understanding of the TikTok Shop ecosystem across industries and provide data-driven business insights to top industry advertisers to formulate industry strategies and drive industry growth.
  • Work closely with the product team to drive the go-to-market of new products, collect client feedback, and help optimize e-commerce advertising product performance.
  • Support the sales team by developing media investment plans and delivering marketing solution presentations for key TikTok Shop clients.
  • Serve advertising clients continuously to help improve campaign performance and drive business growth.
  • Identify incremental growth opportunities and turn them into reusable industry strategies.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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