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Omnicom Group

Global marketing, media, and PR network

Associate Director - Data Management

Data ManagementConfirmed live in the last 24 hours
Full-time$70k - $125k

About the Job

Requirements

  • At least five years of experience in data management, marketing analytics, business intelligence, media analytics, marketing technology, or a related field.
  • Demonstrated experience managing end-to-end data processes and workflows for complex client or enterprise environments.
  • Proven experience standing up and managing performance dashboards used by clients or business stakeholders.
  • Strong knowledge and experience with data quality assurance, reconciliation, governance, documentation, and workflow management.
  • Strong understanding of digital media, paid media, campaign measurement, marketing performance, and relevant advertising data sources.
  • Ability to operate at both a high level and in the details of data workflows and quality checks.
  • Strong communication, project management, and process documentation skills.
  • Ability to connect data operations to client and business outcomes.
  • Experience with cloud data platforms and warehouses such as Snowflake, Databricks, BigQuery, Redshift, or similar environments.
  • Experience with marketing and media data platforms such as Adverity and Datorama.
  • Experience with data preparation and workflow automation technologies such as Alteryx, SQL, Python, dbt, or similar technologies.
  • Experience with business intelligence and visualization tools such as Tableau, Power BI, Looker, or similar tools.
  • Experience with advertising and activation platforms such as Google Marketing Platform, Campaign Manager 360, Display & Video 360, Google Ads, Meta Ads Manager, The Trade Desk, Amazon Ads, and other major media platforms.
  • Experience with API-based data feeds, SFTP transfers, cloud storage, ETL/ELT tools, and automated data pipelines.
  • Experience with relational databases, dimensional models, and data marts.

Responsibilities

  • Lead the dashboarding team in standing up dashboard and data ingestion for a healthcare client, providing data that feeds insights and reporting.
  • Lead the client's internal dashboard initiative, including managing data ingestion workstreams and quality assurance.
  • Lead data request and quality assurance workstreams to support advanced analysis, such as marketing mix modeling data or client site data.
  • Lead a group of two to three data analysts.
  • Identify data gaps, inconsistencies, and integrity issues, and lead resolution with internal teams, clients, vendors, and technology partners.
  • Evaluate data and research/analytics vendors for or on behalf of clients.
  • Maintain data standards and taxonomies.
  • Develop data-governance practices that support accuracy, consistency, security, and appropriate access controls.
  • Maintain documentation for data sources, business rules, transformation logic, refresh schedules, ownership, and dependencies.
  • Partner with vendors, client analytics teams, and activation teams to improve data accessibility and usability.
  • Take on ad hoc assignments, projects, and responsibilities as needed to support business objectives, client needs, and operational requirements.

Desired Qualifications

  • Experience working in a media or advertising agency, marketing organization, consultancy, or similar client-services environment.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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