Google

Runs Search and YouTube and builds Gemini AI

YouTube Special Projects Senior Associate for Agencies and Partners

Sales OperationsConfirmed live in the last 24 hours

Full-timeSydney NSW, AustraliaNo salary listedRemote

About the Job

Requirements

A bachelor's degree or equivalent practical experience is required.
Four years of experience in digital advertising, consultative sales, business development, go-to-market strategy, or digital marketing is required.
Experience with brand agreements and advertising agreements is required.
Five years of experience in strategic go-to-market, business development, or account management, including influencer marketing and social advertising, is preferred.
Experience managing holding-company or influencer marketing agency relationships and understanding their budgets, structures, and decision-making processes is preferred.
A clear understanding of social landscapes and commercializing artificial intelligence-driven tools, including advocating product feedback to stakeholders, is preferred.
Ability to translate complex technical solutions into compelling commercial narratives for agency leaders and stakeholders is preferred.
Experience shaping priorities, building go-to-market infrastructure, and scaling product adoption across complex partner ecosystems is preferred.
A proactive, analytical, and strategic approach with pragmatic execution in a fast-paced, evolving technology environment is preferred.

Responsibilities

Set the go-to-market strategy to drive adoption of Google advertising products within YouTube+ marketing campaigns and support revenue health and scale across the agency ecosystem.
Partner with APAC Sales teams to equip agencies and software-as-a-service platforms with the capabilities, tooling, and integrations needed to advance YouTube creator-related advertising initiatives.
Advocate for partner product requirements and collaborate with Sales and Partnerships teams to commercialize next-generation artificial intelligence-powered creator advertising solutions.
Identify and pursue opportunities to expand the YouTube influencer ecosystem, aligning resources and priorities to accelerate third-party partner business growth.
Serve as an expert on Google advertising solutions and the APAC social landscape, building stakeholder relationships to support execution.
Build strategy and go-to-market infrastructure that enables sales teams to capture the value of YouTube, with a focus on creator marketing through influencer marketing agencies.
Shape priorities, commercialize next-generation YouTube and creator-focused advertising products, and drive growth by enabling agency partners.
Drive execution against business outcomes by equipping teams and partners to scale product adoption.
Help set go-to-market strategy and ensure effective execution and operations across Google's advertising business.

Set the GTM strategy to successfully drive the adoption of Google advertising products within YT+ marketing campaigns, ensuring comprehensive revenue health and continuous scale across the entire agency ecosystem.
Partner closely with APAC Sales teams to effectively equip crucial agencies and SaaS platforms with the specific capabilities, tooling, and deep integrations needed to advance YouTube creator related advertising initiatives.
Advocate for partner product requirements and collaborate cross functionally with internal Sales and Partnerships to successfully commercialize our next generation, AI powered creator ad solutions.
Identify and strategically pursue new opportunities to expand the YouTube influencer ecosystem, perfectly aligning resources and priorities to strongly accelerate third party partner business growth.
Serve as a leading expert on Google advertising solutions and the APAC social landscape, ensuring flawless execution by building incredibly strong relationships with essential key stakeholders.

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
4 years of experience in digital advertising, consultative sales, business development, go-to-market strategy or digital marketing.
Experience with brand agreements and advertising agreements.

Preferred qualifications:

5 years of experience in strategic GTM, business development, or account management; influencer marketing and social advertising.
Proven record managing HoldCo or IMA relationships, deeply understanding their budgets, structures, and decision-making processes.
Clear understanding of social landscapes and commercializing AI-driven tools, advocating product feedback to stakeholders.
Ability to translate complex technical solutions into compelling commercial narratives for agency leaders and stakeholders.
Success shaping priorities, building GTM infrastructure, and scaling product adoption across complex partner ecosystems.
Proactive, analytical, strategic approach with pragmatic execution in a fast-paced, evolving tech environment.

This team is responsible for setting third-party (3P) Partners and Agency go-to-market strategy, shaping priorities and resources to accelerate business growth, and commercializing the next generation of Ads products.

We represent our 3P ecosystem to advocate for product requirements and ensure teams are equipped to drive customer growth, product adoption, and business health at scale. This team plays an important role in building excellent go-to-market infrastructure from tooling to enhancing GBOers' business skills to ensuring flawless execution and operations against desired business outcomes and priorities.

In this role, you will build strategy and go-to-market infrastructure that enables our sales teams to capture the full value of YouTube, with a strong focus on creator marketing via IMAs. You will be responsible for shaping priorities, commercializing the next generation of YT/creator-focused Ads products, and driving growth through the strategic enablement of our agency partners.

You will have strong commercial acumen, analytical skills, and be a great communicator and manager of cross-functional programs. You'll thrive in this role if you're passionate about setting GTM strategy, succeed at building scalable ecosystems, and have a pragmatic sense of how to equip teams and partners to drive product adoption at scale. You will supercharge our 3P ecosystem on YouTube by ensuring flawless execution against our desired business outcomes.

The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

For Singapore candidates: Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.

For Sydney candidates: At Google, we have a vision of empowerment and equitable opportunity for all Aboriginal and Torres Strait Islander peoples and commit to building reconciliation through Google’s technology, platforms and people and we welcome Indigenous applicants. Please see our Reconciliation Action Plan for more information.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Singapore; Sydney NSW, Australia.

Bachelor's degree or equivalent practical experience.
4 years of experience in digital advertising, consultative sales, business development, go-to-market strategy or digital marketing.
Experience with brand agreements and advertising agreements.

About the Company

Google

Runs Search and YouTube and builds Gemini AI

Google runs the world's most used search engine and free services such as YouTube, Android, and Gmail, and it builds the Gemini AI models that work inside them. In 2017, its researchers invented the transformer, the neural network design behind ChatGPT and most other AI chatbots. People use these services without paying, and Google earns most of its money from ads placed beside search results and YouTube videos. Businesses rent computing power and Gemini models through Google Cloud, and Google also sells subscriptions and Pixel phones. Larry Page and Sergey Brin founded Google in 1998 as Stanford PhD students; it is based in Mountain View, California, United States, and is the main business of parent company Alphabet.

Company size: 10,001+
Company stage: IPO
Headquarters: Mountain View, CA
Founded: 1998

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