Marketing Manager

This is an exciting opportunity for a strategic marketing professional who thrives in a fast-paced environment and is passionate about delivering impactful campaigns, building brand presence, and creating memorable guest experiences.

The Role

Reporting to the Director of Sales & Marketing, the Marketing Manager will be responsible for developing and executing integrated marketing strategies that support business objectives across accommodation, food and beverage, meetings, events, and other revenue-generating areas of the hotel. 

The successful candidate will lead digital and traditional marketing initiatives, manage brand communications, oversee public relations activities, and collaborate with internal and external stakeholders to maximize market presence and commercial performance.

Key Responsibilities

• Develop and execute strategic marketing plans and campaigns that drive revenue, brand awareness, and customer engagement. 
• Manage digital marketing activities, including social media, website content, email marketing, online advertising, and promotional campaigns. 
• Create compelling marketing content and ensure all communications align with Marriott International and Sheraton brand standards. 
• Build and maintain strong relationships with media partners, agencies, tourism organizations, influencers, and community stakeholders. 
• Coordinate public relations activities, media events, familiarization trips, sponsorships, and brand partnerships. 
• Monitor campaign performance, market trends, customer insights, and competitor activity to identify growth opportunities. 
• Manage the marketing budget and maximize return on investment across all marketing initiatives. 
• Collaborate closely with Sales, Revenue Management, and operational teams to support demand generation and business objectives. 
• Prepare marketing reports, performance analyses, and recommendations for leadership review. 
• Support community engagement, sustainability initiatives, and hotel events that strengthen the Sheraton brand presence. 
  
  
  
   

Preferred Qualifications 

• Bachelor's Degree in Marketing, Communications, Business, Hospitality Management, or a related field. 
• Minimum 3-5 years' experience in a marketing role, preferably within hospitality, tourism, retail, or a customer-focused industry. 
• Proven experience developing and executing successful integrated marketing campaigns. 
• Strong knowledge of digital marketing, social media management, content creation, SEO, SEM, and online advertising. 
• Experience with marketing analytics, CRM platforms, content management systems, and digital reporting tools. 
• Excellent communication, presentation, copywriting, and stakeholder management skills. 
• Strong project management abilities with exceptional organizational and time-management skills. 
• Commercially focused with strong analytical and problem-solving capabilities. 
• Creative, innovative, and highly detail-oriented.
• Knowledge of the Papua New Guinea market and hospitality industry will be highly regarded. 
• Proficiency in Microsoft Office and marketing design tools such as Adobe Creative Suite, Illustrator and Canva would be an advantage.