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LUXASIA

Luxury beauty brand-building and omnichannel solutions

Assistant Brand Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeHo Chi Minh City, VietnamNo salary listed

About the Job

Requirements

  • A bachelor's degree in Marketing, Business Administration, Communications, or a related discipline is required.
  • Two to four years of relevant experience in marketing, brand management, merchandising, or retail operations is required.
  • A strong understanding of brand management, marketing campaign execution, and budget management is required.
  • Proven experience coordinating product launches, promotional campaigns, in-store activations, and marketing events is required.

Responsibilities

  • Collaborate with the Brand Manager or Business Manager to develop and execute the annual marketing calendar, including integrated campaigns and budget planning.
  • Plan and execute marketing initiatives, including product launches, events, roadshows, and in-store promotions.
  • Liaise with brand principals and internal stakeholders to ensure marketing activities align with brand guidelines.
  • Monitor marketing budgets and maximize brand visibility across digital, print, and other relevant channels.
  • Develop monthly in-store promotions and partner with Marketing and Retail Operations to ensure effective execution, clear communication, and sufficient stock availability.
  • Coordinate promotional licensing and retailer communications, and prepare monthly marketing performance reports.
  • Ensure consistent execution of visual merchandising standards across all retail counters.
  • Coordinate new counter setups and support successful launch readiness.
  • Manage inventory forecasting, replenishment, and stock levels to optimize product availability and inventory turnover.
  • Prepare and submit required reports in a timely manner.
  • Support customs clearance by preparing required shipping documentation.
  • Prepare and submit regulatory documentation for product notifications and compliance.
  • Coordinate production of point-of-sale materials with local suppliers.
  • Process payment requests and manage administrative documentation for brand and marketing activities.
  • Support profit and loss management by monitoring expenditures and ensuring initiatives are delivered within approved budgets and timelines.
  • Support profitability by monitoring costs, evaluating opportunities, and maintaining commercial discipline.
  • Coordinate internal approvals and administrative processes to ensure smooth execution of business activities.

Desired Qualifications

  • Experience within the beauty, luxury, or fast-moving consumer goods industry is highly preferred.

About the Company

LUXASIA

Luxury beauty brand-building and omnichannel solutions

LUXASIA operates as an omnichannel beauty brand-builder in Asia Pacific. It helps luxury beauty brands enter markets and grow by delivering integrated services across luxury retail, online commerce, consumer marketing and analytics, and supply chain management. The company works with a broad portfolio of over 100 brands and has joint ventures with major players like LVMH, Revlon, Puig, Shiseido, and Orveon to extend its reach. Its platform combines on-the-ground retail presence with digital channels and data-driven marketing to manage every step of a brand’s growth in the region. LUXASIA differentiates itself through its scale (15 markets and 2700 employees), deep regional expertise, and a full-suite, end-to-end service offering under one roof. The company's goal is to help luxury brands successfully enter Asia Pacific and expand their market presence, while providing opportunities for its people to grow and contribute as part of a collaborative team.

Company size
501-1,000
Company stage
Not listed
Total funding
$6.9M
Headquarters
Singapore, Singapore
Founded
1986

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