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Bosch Home Comfort

Makes heating, cooling and hot-water equipment

Product Marketing Manager

Full-TimeUpdated on 10/23/2026
$83k - $100k
Mid
Bachelor's
Oakbrook Terrace, IL, USA
HybridHybrid schedule: 40% remote and 60% onsite.
Growth & MarketingProduct Marketing
No H1B Sponsorship

About the job

Requirements
  • A bachelor's degree is required.
  • At least 3 years of experience in a product marketing role is required; automotive aftermarket industry experience is preferred.
  • Proven experience developing and executing go-to-market strategies for products and programs is required.
  • Strong financial acumen is required.
  • The ability to define, develop, communicate, and execute strategic marketing plans is required.
  • Proficient knowledge of Microsoft Excel and PowerPoint is required.
  • The ability to travel 20–30% is required.
Responsibilities
  • Support defining and executing go-to-market strategies as the product market expert within the team to deliver growth targets and key objectives.
  • Analyze channels, customers, and competitors to inform business strategy and value proposition, and understand the market and competitive landscape to identify growth opportunities.
  • Model strategic opportunities in profit-and-loss scenarios for customer growth opportunities, existing business, and product launches to target profitability; align with key stakeholders and present analysis and recommendations to senior management.
  • Lead cross-functional teams to launch new customers and products, working with Sales, Controlling, Demand Planning, Communications, and Category Management to meet timelines and budget.
  • Support developing channel pricing strategies and define market-competitive pricing for programs, including good/better/best price positioning to reach target profitability and margin requirements; regularly review and maintain competitive pricing while achieving target profitability.
  • Collaborate with Sales on customer presentations using product, branding, and portfolio-positioning expertise.
  • Support Trade Marketing in developing and executing promotions, marketing materials, and product-specific sales growth campaigns.
  • Support planning and executing marketing activities, including pull-through activities in targeted customer channels, to achieve growth targets.
Desired Qualifications
  • Experience with rotating machines, including starters, alternators, and AC compressors, combined with strong market insight to develop and execute effective go-to-market strategies.

About the company

Bosch Home Comfort makes heating, cooling and hot-water equipment for homes, commercial buildings and industrial users. Its portfolio combines electric heat pumps with gas-fired boilers and hybrid systems, giving customers different ways to control building temperatures and supply hot water. The business sells equipment through its brands' sales networks, with products adapted to regional building needs and energy requirements. Its inverter-driven heat pumps adjust compressor output to match demand rather than running constantly at full power. The Bosch business unit was formed through the merger of Bosch and Buderus heating activities in 2004 and is headquartered in Wetzlar, Germany.

Company Size

10,001+

Company Stage

N/A

Total Funding

N/A

Headquarters

Wetzlar, Germany

Founded

2004

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Simplify Jobs

Simplify's Take

What believers are saying

  • Heat-pump researchers gain human-factors experience: Bosch's Wernau team tests how concealed fans change perceived noise.
  • Retrofits expand the addressable market: Bosch's IDS Ultra fits most existing air-to-air systems.
  • Investment funds technical work: February 2026 reporting puts Bosch Home Comfort's 2025 investment near €200 million.

What critics are saying

  • Demand remains cyclical: Bosch's February 2026 report says Germany's heating market shrank 14% in 2025.
  • Sales coordination stays fragmented: Bosch retains separate brand sales contacts and discount schemes.
  • Facilities work extends beyond normal shifts: Bosch's advertised Facility Engineer role requires responding to off-shift emergencies.

What makes Bosch Home Comfort unique

  • Regional identities stay distinct: Bosch retains Buderus and licenses the Hitachi and YORK names for its HVAC portfolio.
  • Acoustics gets specialized testing: Bosch's Wernau heat-pump laboratory measures noise with 19 microphones.
  • Cold-climate heating reaches below freezing: Bosch's IDS Ultra maintains full heating capacity at 5°F.

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Benefits

  • Health Insurance
  • Paid Vacation
  • Remote Work Options
  • Flexible Work Hours
  • Wellness Program
  • Mental Health Support
  • 401(k) Retirement Plan

Company News

FRIO CALOR AIRE ACONDICIONADO
Mar 26th, 2025
Bosch Industrial analyzes the challenge of decarbonization at Iberquimia 2025.

On March 25, Bosch participated in the virtual event of Iberquimia 2025, an event focused on the alternatives for decarbonization and hybridization available in the market.

PHCPPros
Sep 30th, 2021
Bosch launches QV Series

Bosch Thermotechnology has announced the availability of its new, ultra-quiet heat pumps, the QV Series, for commercial spaces in multiple sizes and both horizontal and vertical configurations.

The Sentinel
Mar 10th, 2021
Bosch launched Greensource CDI Series SM Rev C on Apr 1st 18'.

In April 2018, Bosch Thermotechnology Corp. launched Greensource CDI Series SM Rev C heat pump.