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Red Bull

Manufactures and markets energy drinks

Student Marketeer

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Part-timeBucharest, RomaniaNo salary listedIn-person

About the Job

Requirements

  • Excellent communication skills.
  • Be immersed in student life and know the city where the role is based and the events happening in the area.
  • Be able to balance a part-time job with university studies.
  • Be willing to learn and apply new skills, particularly in marketing, negotiation, and sales.
  • Hold a category B driver’s license.

Responsibilities

  • Represent the brand and company in a premium manner in everyday interactions with customers and consumers.
  • Develop and execute dedicated campus action plans, engaging with students and bringing the brand to life in universities.
  • Build a close network of key decision-makers.
  • Engage with the brand authentically and credibly on social media.
  • Contribute to events organized or supported by Red Bull to help provide a memorable brand experience.
  • Grow the consumer base by encouraging product trials and increasing brand awareness through timely and well-placed product sampling, and competently answer consumer questions.
  • Demonstrate executional excellence and attention to detail across all aspects of the role.
  • Collaborate and exchange ideas with the team.
  • Plan and report activities punctually and rigorously through dedicated online platforms.
  • Contribute to Red Bull’s media business by identifying opportunities and trends and sharing relevant insights.
  • Build relationships with local sales representatives and help ensure Red Bull products are available and visible in stores.
  • Collaborate with the sales team to open new distribution locations for Red Bull on campus and elsewhere.
  • Bring Red Bull experiences and events into stores to keep the brand top of mind for point-of-sale representatives.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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