Valsoft

Acquires, grows vertical market software companies

GTM Engineer

Sales OperationsConfirmed live in the last 24 hours

Full-timeRemote in CanadaNo salary listedRemote

About the Job

Requirements

2–5+ years of experience in Revenue Operations, Growth Engineering, Sales Operations, or a similar field.
Hands-on experience with HubSpot or Salesforce; HubSpot is preferred.
Experience in B2B SaaS revenue environments.
Familiarity with marketing automation and outbound systems.
Exposure to APIs and system integrations.
Experience with CRM configuration and workflow automation.
Knowledge of data enrichment and segmentation.
Knowledge of funnel reporting and attribution modeling.
SQL or advanced spreadsheet modeling experience.
Experience with tools such as HubSpot, Apollo or ZoomInfo, Clay, Zapier or Make, Outreach or Salesloft, and Google Analytics 4.
Fluency in written and spoken English.
Legally authorized to work in Canada.

Responsibilities

Own and optimize CRM architecture, with HubSpot preferred.
Design lifecycle stages, pipeline structures, and attribution logic.
Build and maintain automated workflows for routing, scoring, nurturing, and lifecycle progression.
Ensure data integrity, cleanliness, and reporting accuracy.
Document scalable go-to-market systems and processes.
Implement automation across marketing and sales systems.
Connect tools via APIs, webhooks, Zapier or Make, or native integrations.
Build and maintain outbound infrastructure, including domains, sending systems, and sequencing tools.
Manage enrichment and prospecting platforms.
Improve deliverability and technical performance.
Build dashboards for pipeline health, funnel performance, customer acquisition cost, lifetime value, and conversion metrics.
Develop attribution models to measure channel impact.
Analyze go-to-market experiments and provide structured insights.
Support forecasting and revenue planning.
Run and instrument outbound experiments, including ideal customer profile testing, segmentation, and messaging.
Identify funnel bottlenecks and implement systematic improvements.
Continuously optimize acquisition and conversion performance.
Partner with Sales and Marketing to improve revenue efficiency.
Support expansion and new market initiatives.
Deliver structured reporting and strategic insights to leadership.

Desired Qualifications

HubSpot experience is preferred.

GTM Engineer

Valsoft Corporation · Canada (Remote) · — · Posted 2026-03-04

Workplace: remote

Department: Research & Development

Description

Who we are

Manos Software Group is part of Valsoft Corporation, a long-term investor in vertical market software businesses. Valsoft acquires and operates software companies with a permanent ownership mindset, emphasizing autonomy, disciplined growth, and long-term value creation.

We are strengthening our go-to-market infrastructure to support scalable revenue growth across our operating companies. This role will play a critical part in building the systems and automation that power that growth.

About the Role

The GTM Engineer owns and builds the technical foundation of Manos’ revenue engine.

This is a hands-on systems builder role at the intersection of Sales, Marketing, Data, and Automation. You will design, implement, and optimize the infrastructure that drives pipeline generation, lifecycle management, attribution, and revenue intelligence.

You will work closely with leadership and commercial teams to improve pipeline velocity, conversion efficiency, and scalable growth execution.

Key Responsibilities

Own and optimize CRM architecture (HubSpot preferred)
Design lifecycle stages, pipeline structures, and attribution logic
Build and maintain automated workflows for routing, scoring, nurturing, and lifecycle progression
Ensure data integrity, cleanliness, and reporting accuracy
Document scalable GTM systems and processes

Automation & Infrastructure

Implement automation across marketing and sales systems
Connect tools via APIs, webhooks, Zapier/Make, or native integrations
Build and maintain outbound infrastructure (domains, sending systems, sequencing tools)
Manage enrichment and prospecting platforms
Improve deliverability and technical performance

Data & Analytics

Build dashboards for pipeline health, funnel performance, CAC, LTV, and conversion metrics
Develop attribution models to measure channel impact
Analyze GTM experiments and provide structured insights
Support forecasting and revenue planning

Growth & Experimentation

Run and instrument outbound experiments (ICP testing, segmentation, messaging)
Identify funnel bottlenecks and implement systematic improvements
Continuously optimize acquisition and conversion performance

Cross-Functional Impact

Partner with Sales and Marketing to improve revenue efficiency
Support expansion and new market initiatives
Deliver structured reporting and strategic insights to leadership

Qualifications

2-5+ years in RevOps, Growth Engineering, Sales Operations, or similar
Strong hands-on experience with HubSpot (preferred) or Salesforce
Experience in B2B SaaS revenue environments
Familiarity with marketing automation and outbound systems
Exposure to APIs and system integrations

Technical Skills

CRM configuration and workflow automation
Data enrichment and segmentation
Funnel reporting and attribution modeling
SQL or advanced spreadsheet modeling
Experience with tools such as HubSpot, Apollo/ZoomInfo, Clay, Zapier/Make, Outreach/Salesloft, GA4

Personal Attributes

Systems thinker with strong analytical rigor
Builder mindset; comfortable creating infrastructure from scratch
Detail-oriented with high standards for data accuracy
Operates with ownership and accountability
Fluent in English (written and verbal)
Legally authorized to work in Canada

What Success Looks Like

Within 90 Days

Clean, scalable CRM architecture implemented
Automated lifecycle and routing workflows operational
Clear funnel and revenue dashboards established
Initial GTM experiments running consistently

Within 6 Months

Measurable improvements in pipeline velocity and conversion rates
Clear attribution visibility across channels
Fully optimized outbound and inbound infrastructure
Scalable systems supporting sustained revenue growth

Ready to join a collaborative and high-performing team where you can directly impact acquisition strategy and long-term value creation?

Manos

Apply

Apply at Valsoft Corporation

About the Company

Valsoft

Acquires, grows vertical market software companies

Valsoft is a company that buys software businesses that serve specific, essential industries (like automotive and broadcasting) and helps them grow over the long term. It focuses on vertical market software—programs that are built for a particular industry—and keeps the acquired companies independent while giving them extra resources, best practices, and access to a global network. The core idea is to improve how these software businesses operate and expand their reach, rather than building new products from scratch. The main way Valsoft works is to purchase a niche software company, streamline its operations, and partner with the existing management team to drive steady growth. This approach sets Valsoft apart from others by emphasizing patient, long-term ownership and collaboration within a diverse portfolio of niche software. The goal is to create durable, profitable companies that continue to serve their essential customers efficiently and expand into new markets.

Company size: 501-1,000
Company stage: Growth Equity (Venture Capital)
Total funding: $420M
Headquarters: Montreal, Canada
Founded: 2015

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