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Encore Capital Group

Real estate investment and value creation

Email Marketing Specialist

Growth MarketingConfirmed live in the last 24 hours
Full-timeSan Diego, CA, USA$70.3k - $72k /yrIn-person

About the Job

Requirements

  • Bachelor's degree in marketing, advertising/public relations, communications, analytics, or a related field.
  • One to two years of B2C marketing experience.
  • Understanding of email regulations, best practices, and compliance across international regulatory regimes.
  • Familiarity with content and layout design tools.
  • Experience using SQL for data analysis, audience validation, troubleshooting, and reporting; familiarity with HTML and content management systems.
  • Familiarity with marketing automation platforms.
  • Ability to interpret campaign performance data and translate findings into actionable recommendations.
  • Strong communication, proofreading, and writing skills.
  • Strong attention to detail and organizational skills.

Responsibilities

  • Contribute to and support the overall email marketing strategy.
  • Comply with email marketing laws and regulations.
  • Monitor, analyze, and report on email campaign performance, including engagement and conversion metrics, identifying trends and optimization opportunities.
  • Use SQL and reporting tools to validate campaign audiences, investigate data issues, and support campaign performance analysis.
  • Ensure email designs and layouts are optimized and user- and mobile-friendly.
  • Proofread emails for clarity, grammar, and spelling.
  • Create email proofs and maintain the email library.
  • Perform user acceptance testing and email rendering tests across devices, email clients, and internet service providers to verify correct rendering for most subscribers.
  • Research content, customer engagement trends, and campaign performance data to improve email effectiveness and business outcomes.
  • Collaborate with analytics, data teams, and other cross-functional partners.
  • Provide internal technical support, troubleshoot issues, and submit tickets to Pega, SendGrid, and Marketo.
  • Develop an understanding of consumer data, customer segmentation, and systems of record to improve targeting and campaign effectiveness.
  • Create and maintain campaign performance reports and dashboards to support data-driven marketing decisions.
  • Investigate and document email delivery, data, segmentation, and campaign performance issues; identify root causes and drive resolution with cross-functional teams.

Desired Qualifications

  • Experience in financial services or fintech is preferred.

About the Company

Encore Capital Group

Real estate investment and value creation

Encore Capital Group focuses on real estate investment. It identifies undervalued properties and creates value by acquiring them, then developing and managing assets to improve returns. Its product is a portfolio of developed and well-managed properties across multiple markets, built through strategic acquisitions, renovations, and active asset management funded by investment rounds. Compared with competitors, the company differentiates itself by targeting undervalued opportunities, expanding into new markets with capital, and emphasizing sustainable development and ongoing management to boost long-term value. The company's goal is to transform the real estate investment landscape by pursuing strategic growth, market expansion, and sustainable asset enhancement for steady, long-term returns.

Company size
5,001-10,000
Company stage
IPO
Headquarters
San Diego, CA
Founded
1953

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