Compensation Overview

We are seeking a visionary EVP, Creative to drive the creative direction and innovation for campaigns targeting Fortune 500 brands. This role demands a leader with a robust blend of strategic thinking and creative excellence, capable of transforming client objectives into compelling, insight-driven campaigns that resonate with audiences and elevate the Influential brand.  

In general, a typical day will include:

• Lead the creative vision and strategy for Influential, setting the stand for innovation and excellence across all campaigns. 
• Participate in pitch meetings with clients
• Develop and implement creative concepts that elevate brand narratives and engage target audiences effectively. 
• Oversee the creative process from ideation to execution, ensuring alignment with client objectives and brand values.
• Foster a collaborative environment with creative teams, including Copywriters, Designers, and Creator Management, to ensure cohesive and impactful campaign delivery.
• Utilize consumer insights and market data to inform and refine creative strategies
• Craft compelling brand stories and key messaging that resonate emotionally with consumers and drive brand loyalty.
• Present creative concepts and strategic rationales persuasively to high-profile clients and stakeholders
• Collaborate with cross-functional teams, including Client Solutions, Strategy and Analytics to ensure seamless integration and execution of creative strategies. 
• Stay ahead of industry trends, emerging technologies, and best practices to continually push the boundaries of creative innovation. 
• Develop, coach and grow the creative team to be a demonstration of excellence in teamwork and creative strategy from concept to execution.

Being an EVP, Creative requires:

• At least 15 years of experience in creative strategy, marketing/advertising, or related fields with a proven track record of leading successful campaigns.
• 5+ years of previous management experience, established skillset in creating a team culture that fosters collaboration and high-performance. 
• Expertise in developing creative strategies for a variety of brands and industries
• Exceptional communication and presentation skills, with the ability to inspire and influence internal teams and external clients. 
• Strong writing skills with a knack for crafting compelling narratives.
• The ability to command a room of leaders with a compelling vision.
• Established management and leadership skills to create a team culture that fosters collaboration and inspires greatness
• An eye for design and aesthetic, with exceptional attention to detail.
• A proactive action-oriented mindset with the ability to create and implement processes to enhance creative output. 
• The ability to operate effectively within the unknown and lead the charge.
• Bachelor’s Degree or equivalent experience, advanced degree preferred.

Bonus points if:

• Background in influencer marketing
• Experience at an agency, marketing-tech or media start-up

Salary range:

$250,000 - $300,000

Exact compensation may vary based on skills, experience, and location.