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Exponent

Multidisciplinary science and engineering consulting

Marketing Copywriter

Copywriting & Creative WritingUpdated on Nov 5
Full-time$118k - $123k /yrIn-person

About the Job

Requirements

  • 10–12+ years of professional writing experience.
  • Ability to absorb technical information and manage multiple concurrent assignments while meeting deadlines.
  • Ability to prioritize deadlines and make sound judgment calls on concurrent deliverables.
  • A portfolio of writing samples demonstrating a variety of formats, including articles, web content, social posts, and sales collateral.
  • A bachelor's or master's degree in a relevant field, including English, journalism, communications, marketing, or another relevant field.
  • Ability to distill complex technical capabilities into B2B long- and short-form content that resonates with target audiences.
  • Stakeholder management experience, including understanding complex approval processes and risk mitigation.
  • Top-notch interviewing skills and ability to identify topics suited to thought leadership, case studies, white papers, or graphics.
  • Affinity for, or direct experience in, technical or relevant industry content development, marketing, and related communications.
  • Passion for science and engineering.
  • Tactical understanding of B2B marketing writing and strategies, including using AI tools efficiently without sacrificing accuracy.
  • Ability to test new ideas, adapt to changing needs, and handle shifting priorities and deadlines.
  • Excellent verbal and written communication skills.
  • Presently legally authorized to work in the United States; no immigration sponsorship or processing is required.

Responsibilities

  • Write high volumes of content across diverse topics and assignment types.
  • Conduct interviews, ask appropriate follow-up questions, manage expectations, and clearly summarize expectations to support the drafting process.
  • Develop topic and story angles aligned with strategic and brand initiatives, guide content brainstorming sessions, and support subject-matter experts in finding the story.
  • Investigate technical details of engineering and scientific capabilities while managing multiple priorities and communicating clearly.
  • Ensure content consistency with brand tone and style requirements.
  • Incorporate subject-matter expert feedback, edit revisions, and recommend appropriate editorial approaches and solutions.
  • Continuously develop knowledge of the business and apply strategic messaging and priorities to content.
  • Recommend ways to repurpose, repackage, and upcycle existing and new content.
  • Support marketing operations, including copyediting and proofreading other copywriters' work.
  • Contribute to process documentation and optimization within the department.

Desired Qualifications

  • Working knowledge of AP style.
  • Basic SEO experience and knowledge of optimization tools such as SEMrush.
  • Prior experience in a regulated industry.

About the Company

Exponent

Multidisciplinary science and engineering consulting

Exponent is a consulting firm that applies scientific and engineering expertise to help businesses, communities, and individuals solve complex problems and navigate change. Its team of over 950 consultants works across many industries and regions, offering multidisciplinary analysis and testing methods to develop actionable solutions. Revenue comes from fees for consulting services, tied to the ability to attract and retain clients and deliver effective results. Exponent differentiates itself through broad, cross-disciplinary capabilities, state-of-the-art testing, and a focus on technically solid, practically applicable outcomes. The company’s goal is to help clients address difficult challenges with rigorous, evidence-based guidance and to support them as they adapt to changing circumstances.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Fishers, IN
Founded
1967

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