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JP Morgan Chase

Runs a consumer bank and an investment bank

Executive Director - Travel Management and Advisory Marketing

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-time$171k - $265kIn-person

About the Job

Requirements

  • A bachelor's degree or equivalent experience is required.
  • At least 10 years of progressive experience in B2B, B2C, lifecycle, performance, brand, or integrated marketing is required.
  • Demonstrated success setting marketing strategy, leading organizations, and delivering measurable business growth is required.
  • Experience building and executing multi-channel strategies across digital, content, CRM, social, paid media, events, and relationship marketing is required.
  • The candidate must be able to lead complex, cross-functional initiatives and drive alignment in a large, matrixed organization.
  • Strong understanding of acquisition, lifecycle engagement, brand positioning, customer experience, and performance measurement is required.
  • The candidate must be able to translate customer, client, market, and performance insights into strategic decisions.
  • The candidate must have executive communication, presence, and stakeholder management skills to influence senior leaders.
  • The candidate must be able to build, lead, and develop high-performing teams and future leaders.
  • Applicants must be authorized to work for any employer in the United States.

Responsibilities

  • Set and align marketing strategy across corporate travel, luxury leisure, and advisor-led businesses, connecting priorities to growth, engagement, and brand objectives.
  • Lead integrated acquisition and demand-generation strategies that expand qualified lead flow, support revenue growth, and engage priority commercial, luxury leisure, and advisor segments.
  • Partner with Sales and Account Management to strengthen go-to-market plans, client communications, enablement tools, and campaigns that support conversion and relationship growth.
  • Lead lifecycle and relationship marketing strategies that deepen client, traveler, and advisor engagement, retention, loyalty, and advocacy.
  • Define strategic narratives, positioning, and value propositions for the Travel Management and Advisory businesses, ensuring consistent brand standards across all touchpoints.
  • Oversee content, email, digital, social, events, thought leadership, and partner marketing programs to ensure a cohesive experience across channels and brands.
  • Build scalable planning, operations, governance, measurement, and reporting capabilities that improve marketing effectiveness, accountability, and speed to market.
  • Partner with Product and Technology on CRM, website, content management, and marketing technology modernization to strengthen targeting, personalization, and digital experiences.
  • Establish performance frameworks and a test-and-learn agenda that translate data and client insights into actionable optimization and investment decisions.
  • Build, lead, and develop a high-performing organization, fostering accountability, collaboration, innovation, and strong talent development.
  • Provide executive-level recommendations, business cases, performance updates, and risk assessments to senior leaders and cross-functional stakeholders.

Desired Qualifications

  • Experience in travel, hospitality, loyalty, premium consumer, commercial services, or another relationship-led industry is preferred.
  • Experience marketing to both business and consumer audiences across complex or multi-brand portfolios is preferred.
  • Experience with CRM, CMS, marketing automation, audience targeting, and personalization platforms, including Salesforce Marketing Cloud or Adobe Experience Manager, is preferred.
  • A background leading brand transformation, digital modernization, customer engagement, or marketing operating model change is preferred.
  • Experience building thought leadership, advisor or sales enablement, event marketing, and strategic partnership programs is preferred.

About the Company

JP Morgan Chase

Runs a consumer bank and an investment bank

JPMorgan Chase runs the largest bank in the United States, which serves households and small businesses as Chase and large companies, governments, and investors as J.P. Morgan. During the 2008 financial crisis it bought the failing investment bank Bear Stearns and lender Washington Mutual, and in 2023 it took over First Republic Bank after regulators seized it. Chase takes deposits and earns interest on credit cards, mortgages, and car loans, while the investment side earns fees for advising on mergers, raising money for companies, trading stocks and bonds, and managing wealth. Formed in a 2000 merger, JPMorgan Chase traces its roots to 1799 and is based in New York City.

Company size
10,001+
Company stage
IPO
Headquarters
New York City, New York
Founded
1799

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