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K-Love

Operates listener-supported Christian radio, streaming, events

Marketing Technology Platform Specialist

Growth MarketingConfirmed live in the last 24 hours
Full-timeFranklin, TN, USANo salary listed

About the Job

Requirements

  • At least 2 years of experience, with practical experience and expertise in one domain.
  • Advanced working knowledge of Braze, including email campaign setup, Canvas orchestration, audience segmentation, and message configuration, with the ability to manage more complex execution independently.
  • Hands-on experience with Liquid and related templating approaches to support Braze personalization and dynamic email content.
  • Strong data analysis skills to interpret Braze email performance, audience behavior, segmentation opportunities, and journey trends.
  • Proficiency in HTML, CSS, APIs, webhooks, and related technical solutions supporting Braze email templates, campaign builds, and platform integrations.
  • Experience executing and optimizing Braze email campaigns, triggered messages, Canvases, and related push or in-app messaging with increasing complexity.
  • Proficiency in UTM parameters, link tracking, and measurement practices supporting Braze email reporting and attribution.
  • Working knowledge of SQL for data analysis, troubleshooting, reporting support, and investigation of campaign or data issues.
  • Working knowledge of Salesforce CRM and related customer data used to support marketing initiatives.

Responsibilities

  • Own the technical configuration, audience segmentation, and optimization framework for Braze email campaigns, Canvases, and related messaging, while enabling marketing and digital teams to execute simpler day-to-day campaigns independently.
  • Implement and refine Braze segmentation, Liquid personalization, and testing strategies to improve email performance and audience experience.
  • Partner with digital teams to guide quality assurance for Braze email campaigns, including setup, Liquid-driven personalized content, link tracking, inbox rendering, deliverability, and launch readiness.
  • Build and troubleshoot forms, landing pages, templates, and related technical components in partnership with digital and web teams.
  • Create, interpret, and communicate Braze email, audience, and journey performance insights using marketing platforms, CRM tools, and related data sources.
  • Use SQL, platform tools, and troubleshooting methods to investigate data issues, campaign behavior, and integration needs, and recommend practical solutions.
  • Develop and maintain HTML, CSS, and related technical components supporting Braze email templates, modular content blocks, and campaign assets.
  • Maintain and help improve campaign standards, UTM tracking practices, naming conventions, and operational documentation supporting Braze email execution.
  • Lead the technical development, testing, launch, optimization, and reporting of complex Braze Canvases, triggered campaigns, and related email initiatives, while supporting scalable execution by marketing and digital teams.
  • Partner with campaign managers, developers, analysts, and business stakeholders to align on technical requirements, support scalable execution, and strengthen Braze campaign operations across teams.

About the Company

K-Love

Operates listener-supported Christian radio, streaming, events

Educational Media Foundation (EMF) runs radio stations, streaming services, movies, books, and live events to spread contemporary Christian music and faith-based content across all 50 states. It combines ministry with media, funded by listeners, to reach millions daily and maintain a large, multi-platform presence.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Rocklin, CA
Founded
1980

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