Digital Activation Coordinator

Company Description

At Spark Foundry we bring HEAT to brands, Higher Engagement, Affinity and Transaction. Engagement with consumers, customers and stakeholders, affinity with brands, and transactions, that materially impact our client’s businesses. Spark is uniquely positioned to deliver HEAT because we have an aligned set of beliefs that guide how we navigate a changing media landscape, a structure that is designed for total accountability and a repeatable methodology to bake continuous improvement into everything we do.In order to bring this vision to life, we seek alignment around key values from our talent. Diverse thinkers with diverse thinking—what we call Allsorts—are essential to tackle challenges through the lens of different disciplines and perspectives. To succeed at Spark, you must thrive on the belief that great ideas are only great if they work. It’s not enough to be new, cool, or interesting; our solutions must drive business results. You need to embrace both the art and the evidence—right and left brain, imagination and activation, insight and technology in the pursuit of big ideas that are forensically measured. If you are motivated by these values, we welcome you to apply to become a Sparkie

Overview

ROLE PURPOSE The Coordinator role is responsible for delivery across paid search and social media campaigns; primarily Google & Facebook. This role works closely with the Digital Activation Managers to actively implement and manage campaigns. This includes monitoring campaign performance, optimisations and reporting - making sure that data is accurate and the analysis/insights clearly drive continued performance. Our key focus is delivering best in class solutions for our clients. The Coordinator will become highly proficient with the Facebook and Google Ads platforms, as well as developing client relationship, administrative and presentation skills.

KEY OUTPUTS Campaign Implementation • Responsible for the day-to-day workflow on tier 2 & 3 clients, engaging line managers when required in a timely fashion, ensuring no basic errors. This includes:

• Working with managers to review client briefs and build digital media recommendations that achieve the best client outcomes.

• Smooth implementation and delivery of campaigns within Google and Facebook ads.

• Accurate and timely reporting, with the development of clear insights and recommendations.

• Implementation of optimisations and ensuring campaigns deliver against client KPIs.

Team & Communication • Developing strong working relationships with your immediate team and wider digital activation team. • Strong working relationship with Manager, ability to manage upwards when required. • Developing strong working relationships with the internal client teams. • Excellent communication skills with close monitoring & escalation of issues in a timely manner.

Client • Timely and professional client communication. 24 hour maximum turnaround on emails, with a courtesy response on all that require additional time. • Punctual and attentive in all presentation, face to face and WIP environments, taking notes and providing contact reports. Administration • Monthly budgets are loaded with accuracy • Complete monthly invoicing process by set due date 

SKILLS AND EXPERIENCE • Preferably a University degree or higher education qualifications • Relevant internship experience • Basic understanding and working knowledge of Australian media landscape •Basic understanding and/or working knowledge of Search and Social Media marketing. • Experience across the following Office platforms: Word, PowerPoint and Excel • Being comfortable with the analysis of numbers and manipulating data in Excel is particularly valuable. BEHAVIOURS • Develops professional relationships with internal teams, media partners, clients and other relevant stakeholders • Attention to detail that is second to none • Ability to work well in a team • Strong organisational skills with the ability to juggle multiple priorities • Deadline driven and is able to manage upwards and across the wider team to ensure key deliverables are hit • Has a curious nature with a willingness for continuous learning and progression#LI-AN1

Additional Information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via [email protected]; your personal information will be kept confidential.