WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

THE ROLE

Job Description:

• Monitor and investigate any impression or spend discrepancies between Zeta and SSPs
• Analyze Zeta DSP’s inventory buying trends to find opportunities for higher audience match to meet campaign delivery KPIs
• Develop measurement strategy to provide recommendations for supply path optimization (SPO) initiatives to improve Zeta DSP profitability and performance delivery
• Analyze Zeta DSP’s performance to identify trends, outliers and opportunities to drive significant value with respect to our supply relationships
• Work closely with the larger supply team to conduct research and compile data for reports and analysis
• Support internal teams, including Product, Engineering, Operations, and Sales, to answer complex strategic questions and develop best practices for campaign success
• Present meaningful findings to internal stakeholders to manage our strategic supply relationships more efficiently
• Collaborate closely across all teams internally – Engineering, Product, Analytics, Account Management, Client Services, Sales, Marketing, etc.
• Understand and communicate Zeta’s value proposition and technology

Requirements:

• 2 years of data analysis or business intelligence experience
• Strong Excel and SQL skills; comfortable pulling reports from large data sets and extracting meaningful insights
• Experience and understanding of OpenRTB or programmatic/digital advertising a plus
• Adept communicator of both technical and business outcomes and challenges
• Passionate about big data and data visualization
• Eager to learn about new technology and products and adapt to change
• Ability to perform in a fluid, fast-paced work environment while managing multiple projects
• Attentive to detail with a high degree of creativity, self-motivation and drive

BENEFITS & PERKS

• Unlimited PTO
• Excellent medical, dental, and vision coverage
• Employee Equity and Stock Purchase Plan
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance

And more!!

COMPENSATION RANGE

The compensation range for this role is $80,000.00 - $110,000.00 depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/

ZETA IN THE NEWS!

https://zetaglobal.com/press/?cat=press-releases

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