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Continental

Worldwide tyre manufacturer and automotive components

Head of Sales Tires Replacement

Business Development & PartnershipsConfirmed live in the last 24 hours
Full-timeShanghai, ChinaNo salary listedIn-person

About the Job

Requirements

  • A university degree in Marketing or Economy is required.
  • At least 10 years of experience in sales-related functions in the automotive industry, with a proven career record in multi-channel sales or marketing and sales.
  • At least 5 years of involvement in strategic planning processes.
  • Exposure to large-scale, long-term projects, ideally with budget responsibility.
  • At least 3 years in an executive management function, including involvement in strategy and budget planning in a multinational company.
  • At least 5 years of leadership experience in an international company.
  • Fluency in Mandarin Chinese is required; English must be usable as a working language.

Responsibilities

  • Develop the national sales strategy and supporting channel strategies.
  • Create the yearly sales budget plan and monitor replacement market trends, opportunities, and key segments.
  • Build and maintain a reliable distribution network with distributors, retailers, and key customers.
  • Develop individual business plans with customers aligned with company strategy.
  • Evaluate existing and potential customers to strengthen the distribution network.
  • Cooperate with Market Demand Management and Controlling on monthly forecast processes.
  • Monitor customer performance against agreed targets and issue early warnings for underperformance.
  • Take corrective actions to improve forecast accuracy and target achievement.
  • Collaborate with marketing on pricing optimization.
  • Provide input to Product Management and monitor competitor product performance.
  • Support product performance monitoring and consumer satisfaction improvements.
  • Build, train, and lead a national sales team across all relevant channels and territories in China.
  • Support team development in accordance with Continental HR guidelines.

Desired Qualifications

  • Exposure to large-scale, long-term projects, ideally with budget responsibility.

About the Company

Continental

Worldwide tyre manufacturer and automotive components

Continental designs and manufactures tyres for cars, trucks, buses, bicycles and motorcycles, selling to vehicle manufacturers and in the aftermarket. Through ContiTech, it also produces rubber and plastic technology parts such as hoses, belts, seals and surface materials for automotive and industrial use. Its products are developed and produced at sites worldwide, with tyres tailored for different vehicles and conditions and ContiTech components customized for equipment. The company differentiates itself by offering a broad, integrated mobility portfolio and global manufacturing and service capabilities, aiming to provide reliable mobility through tyres and components worldwide.

Company size
10,001+
Company stage
IPO
Headquarters
Hanover, Germany
Founded
1871

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