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Full-Time

Paid Social Manager

Posted on 7/2/2024

Attentive

Attentive

1,001-5,000 employees

Personalized SMS marketing solutions for businesses

Consulting
Consumer Software

Compensation Overview

$80k - $110kAnnually

+ Equity

Mid, Senior

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • 3-5 years of professional experience working with social media ad platforms such as LinkedIn, Facebook / Instagram, etc
Responsibilities
  • Own and execute campaigns across all paid social channels
  • Create a paid social strategy to improve cost per acquisition
  • Evolve the paid social strategy and recommend optimizations
  • Present key learnings to the leadership team
  • Calculate & track acquisition goals vs. costs
  • Partner with Growth Marketing, Design, and Content team
  • Maximize synergy between paid and organic social
  • Leverage data-driven approach to improve campaign performance
  • Generate & analyze reporting data

Attentive provides personalized SMS marketing solutions that help businesses, especially eCommerce and DTC brands, engage their customers through targeted text messaging. The platform uses APIs and webhooks to allow businesses to easily create and manage custom SMS campaigns. Unlike its competitors, Attentive operates on a subscription-based model, offering various features and premium options for customization, which helps ensure steady revenue while enhancing customer engagement. The company's goal is to strengthen customer relationships and drive revenue growth through effective SMS marketing.

Company Stage

Series E

Total Funding

$1.3B

Headquarters

Hoboken, New Jersey

Founded

2016

Growth & Insights
Headcount

6 month growth

10%

1 year growth

15%

2 year growth

4%
Simplify Jobs

Simplify's Take

What believers are saying

  • Attentive's rapid growth, including a 128% revenue increase in the UK, highlights its strong market demand and potential for expansion.
  • Strategic partnerships, like those with ParTech, enhance Attentive's capabilities and market reach, particularly in the restaurant industry.
  • The recent $7 million Series A funding round will likely accelerate the development of AI-driven products, boosting innovation and market leadership.

What critics are saying

  • The competitive landscape of SMS marketing is intense, with new entrants like Textla aiming to democratize the space.
  • Reliance on AI-driven personalization could face challenges if there are technological hiccups or data privacy concerns.

What makes Attentive unique

  • Attentive's focus on personalized SMS marketing for eCommerce and DTC brands sets it apart from broader digital marketing platforms.
  • The integration of advanced technologies like APIs and webhooks ensures seamless and efficient messaging, enhancing user experience.
  • Attentive's AI-driven solutions, such as AI Journeys and AI Pro, offer hyper-personalized interactions that competitors struggle to match.

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Benefits

Generous PTO

Medical, Dental, & Vision Insurance

Daily Lunch Delivery Credit

Equity

Remote Work & Wellness Benefits

Company-Wide Events & Employee-Led Activities

INACTIVE