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Watu

Asset-financing BNPL for African mobility

Sales Representative

Field SalesConfirmed live in the last 24 hours
Full-timeUgandaNo salary listedRemote

About the Job

Responsibilities

  • Analyze performance data to identify trends and areas for improvement; check offline rates and unpaid metrics for the planned route; contact underperforming dealers to develop improvement plans and ensure dealer and field officer alignment.
  • Educate dealers on Watu Simu products, services, processes, terms, and benefits.
  • Conduct daily field officer retraining sessions on software updates, onboarding processes, installment plans, and loan details to ensure accurate information entry and understanding.
  • Build strong, trust-based relationships with dealers and dealer sales representatives to support smooth operations.
  • Provide ongoing support to dealers and field officers, ensure route compliance, and assist with field issues.
  • Submit daily reports on activities, routes visited, sales made, issues encountered, and actions taken.
  • Expand store coverage by adding new local dealerships and additional stores to existing dealerships each month.
  • Provide continuous feedback on market trends, competitor activities, and pricing to inform strategy.
  • Drive conversion of cash customers to credit through dealerships to increase revenue.
  • Ensure compliance with company policies, including not selling stock to dealers and not poaching field officers from one dealer to another.

About the Company

Watu

Asset-financing BNPL for African mobility

Watu is an asset-financing fintech in Africa that offers buy-now-pay-later loans to people without formal credit to buy income-generating assets. Its main products finance two- and three-wheelers (boda bodas and tuk-tuks) and include bundles like GPS tracking, insurance, and logbook transfer, with repayments often made via mobile money; revenue comes from loan interest and fees. It also offers smartphone financing (Watu Simu) and education loans (Watu Shule) to diversify its portfolio. The company pursues mass-market financial inclusion and green mobility by expanding into EV financing and partnerships for infrastructure, aiming to increase access to credit and affordable, sustainable transportation across multiple African countries.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$29M
Headquarters
Nairobi, Kenya
Founded
2015

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