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Tastylive

Real-time trading insights and education platform

Product Marketing Manager - Futures & Options

Product MarketingConfirmed live in the last 24 hours
Full-timeChicago, IL, USA

About the Job

Requirements

  • At least 4 years of experience in product marketing; fintech or trading experience is preferred.
  • A proven record of improving adoption and attach-rate metrics.
  • Strong cross-functional partnership with Product.
  • Data fluency and excellent written communication.
  • Deep familiarity with derivatives trading behavior, specifically options and futures, is strongly preferred.

Responsibilities

  • Own product marketing for established futures and options trading lines, serving as the single point of contact for go-to-market and communications in partnership with the Product Manager for each instrument.
  • Run continuous adoption campaigns for futures and options.
  • Partner with Product Managers on rolling feature-release calendars and go-to-market plans, including in-app, email and push communications, and help content.
  • Target underused, high-value features to improve attach rate and adoption metrics.
  • Segment the active customer base to prioritize high-impact campaigns.
  • Report adoption key performance indicators regularly and use data to prioritize subsequent campaigns.
  • Own messaging and positioning for futures and options as the source of truth for Sales, Support, and Content.

Desired Qualifications

  • Fintech or trading product marketing experience.
  • Deep familiarity with options and futures trading behavior.

About the Company

Tastylive

Real-time trading insights and education platform

Tastylive provides real-time financial streaming and education for options, stocks, and futures. It streams live broadcasts—over 100 original segments with more than 20 on-air traders—seven days a week to share market insights and actionable trade ideas. The platform blends entertainment with practical training, offering diverse viewpoints from a large team of traders. Its goal is to help traders navigate complex markets with confidence by delivering timely, actionable information and ongoing support.

Company size
51-200
Company stage
Series C
Total funding
$1B
Headquarters
Chicago, IL
Founded
2011

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