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Haddad Brands

Designs and sells children's branded apparel

Vice President Sales

Full-Time
$175k - $275k/yr
Expert
Bachelor's
New York, NY, USA
In Person
Sales & Account ManagementAccount Management

About the job

Requirements
  • A bachelor's degree in Fashion Merchandising, Business Administration, or a related field is required.
  • At least 10 years of experience in the wholesale fashion industry is required.
  • Ability to travel as needed, up to 40%.
  • Strong communication, presentation, and organization skills are required.
  • Must be a strategic thinker, persuasive, and collaborative.
  • Ability to lead and motivate a sales team.
  • Ability to understand, interpret, and execute the brand's needs.
  • Consistent in-office presence is required.
Responsibilities
  • Define and oversee the division's strategy, vision, and execution.
  • Partner with cross-functional leadership to align the division and drive the company's strategic initiatives.
  • Partner with licensor executives to develop and execute a holistic approach to brand-level business strategy.
  • Work closely with licensors to understand brand aesthetics and seasonal strategy, and lead and manage the sales team accordingly.
  • Oversee all aspects of account management, including brand strategy, pricing models, and inventory management.
  • Partner with Merchandising on the directed assortment process and ensure distribution segmentation to drive year-over-year adoption for the total business.
  • Develop and execute three-year financial plans, including pricing and seasonal strategies, by account.
  • Organize market appointments, client trips, and presentation preparation.
  • Provide updated data for corporate licensing meetings.
  • Manage monthly sales performance by account, including sales booked and shipped, ensure goals are met, and provide competitive market analysis by category.
  • Partner with merchandising and design to identify new product opportunities.
  • Collaborate with the Visual/Marketing team to position the brand appropriately in-store.
  • Work cross-functionally with Demand Planning, Merchandising, and Sales teams on retailer analysis to optimize results.
  • Travel to accounts as required to present product, strategy, and financial targets for seasonal sell-in.
  • Recruit, train, develop, and motivate team members.
  • Complete special projects as assigned.

About the company

Haddad Brands designs and sells children's clothing and accessories under licenses from sports and fashion brands, supplying retailers around the world. Its portfolio includes Nike, Jordan, Converse, Levi's and Polo Ralph Lauren, and the company adapts those labels to children's apparel. The business handles product development, sourcing and wholesale sales, while independent factories manufacture its collections. It also markets collections through digital campaigns, influencer partnerships and fashion shows that support retailers and brand partners. Founded in 1925 as an importing company, the privately held family business is headquartered in New York City.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, NY

Founded

1925

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Simplify's Take

What believers are saying

  • Eligible students get paid immersion: Legacy runs full-time, eight-week summer internships for rising juniors and seniors with GPAs above 3.0.
  • Interns pitch real business solutions: Legacy's judged project awards the winning idea a $1,000 scholarship.
  • Haddad reduces conventional energy reliance: the company says its distribution centers run on solar power.

What critics are saying

  • New York designers face office requirements: Haddad's Designer - China posting requires consistent in-office presence.
  • Creative freedom has boundaries: Haddad designs within each partner brand's established aesthetic.
  • Product rules come from multiple owners: Haddad follows Nike and Levi's restricted substance lists alongside regulatory standards.

What makes Haddad Brands unique

  • Haddad avoids store-brand production: its business explicitly excludes private-label apparel.
  • International distribution uses shared ownership: Haddad works through joint ventures as well as distribution partners.
  • Haddad has its own retail format: Rookie Kids combines children's clothing, accessories and footwear in multi-brand stores.

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