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Clio

Cloud-based legal practice management software

Content Specialist - Enterprise

Copywriting & Creative WritingUpdated on Nov 10
Full-time

About the Job

Requirements

  • 3–5 years of experience in content marketing, ideally in B2B SaaS, legal technology, or a legal environment such as Big Law or in-house legal.
  • Strong writing and editing skills, with the ability to produce clean, on-brand first drafts quickly across multiple formats.
  • Hands-on experience managing a content calendar and coordinating content workflows.
  • Proficiency with Sprout Social and Asana, or equivalent tools, and comfort owning the operational side of a content program.
  • Ability to work with limited information and iterate quickly.
  • Willingness to work hands-on with Clio’s product to understand its functionality and enterprise customer use.
  • Proficiency with AI writing and research tools, including Claude, Gemini, and ChatGPT, with practical examples of day-to-day use.

Responsibilities

  • Produce content across formats, including blog posts, social content, email copy, one-pagers, landing pages, webinar abstracts, and campaign assets.
  • Write short-form video scripts for social videos, product explainers, and supporting thought-leadership formats, capturing the speaker’s voice and communicating complex ideas quickly on screen.
  • Write clearly and on-brand for enterprise audiences, adapting tone and format across channels and buyer stages.
  • Use AI tools to accelerate drafts and substantially rework outputs as needed to reflect Clio’s voice.
  • Iterate quickly based on feedback and produce strong drafts without waiting for perfect conditions.
  • Support the Content Strategist by producing research, outlines, and supporting content for assets.
  • Manage the day-to-day Enterprise content calendar in Asana and Sprout Social, keeping projects on track, deadlines visible, and tasks from being missed.
  • Set up and maintain content workflows in Asana and flag bottlenecks or capacity issues early.
  • Schedule and publish social content through Sprout Social, formatting, tagging, and timing it for each channel.
  • Coordinate freelancers and external contributors when applicable, including briefing them, tracking deliverables, and managing timelines.
  • Support integrated campaign execution by preparing and distributing content assets across web, email, social, and paid channels.
  • Assist with account-based marketing programs by adapting and personalizing content for priority accounts and key enterprise segments.
  • Ensure published content is accurate, on-brand, and consistent across channels.
  • Build relationships with Product Marketing, Sales, and Creative teams to support trust and collaboration.
  • Monitor business signals, including Sales conversations, Legal Architect observations, Customer Success input, and market trends, and share relevant insights that could inform content.
  • Participate in cross-functional meetings and surface relevant insights to the Senior Manager and Content Strategist proactively.
  • Support performance reporting by gathering data, tracking key performance indicators, and flagging items worth investigating.
  • Edit and proofread own work and supporting materials before review by the Content Strategist or Senior Manager.
  • Apply search engine optimization, conversion, and buyer-journey best practices where relevant.
  • Ensure content follows brand guidelines and maintains consistent voice, tone, and messaging across channels.

Desired Qualifications

  • Experience in B2B SaaS, legal technology, or a legal environment such as Big Law or in-house legal is ideal.

About the Company

Clio

Cloud-based legal practice management software

Clio provides legal practice management software that helps law firms run more efficiently. It offers two main products: Clio Grow, which improves client intake and engagement, and Clio Manage, which organizes tasks, manages cases, handles documents, and processes payments in one integrated platform. The software is cloud-based and sold on a subscription, giving firms from solo practitioners to large firms a centralized system for intake, matter management, document handling, and billing. Clio differentiates itself by providing two interconnected products tailored to legal work, a broad feature set for the full lifecycle of a case, and a platform used across a range of firm sizes. Its goal is to reduce administrative burdens and support the growth of legal practices by streamlining operations.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$2.2B
Headquarters
Burnaby, Canada
Founded
2008

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