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AIA Group

Pan-Asian life insurance provider

Bancassurance Sales Specialist

Full-TimeUpdated on 10/15/2026
No salary listed
Entry, Junior, Mid
Bachelor's
Kuantan, Pahang, Malaysia
In Person
InsuranceInsurance Sales & Agency

About the job

Requirements
  • A degree in Business Administration, Actuarial Science, Marketing, or a related field is required.
  • At least 5 years of relevant working experience in marketing, preferably in financial services or insurance.
  • A proven track record of achieving sales targets and driving productivity.
  • Excellent written and oral command of English and Bahasa Malaysia.
  • Strong presentation and interpersonal skills to build and maintain relationships with partner banks and internal teams.
  • Proficiency in Microsoft Office applications, including Word, Excel, and PowerPoint.
  • Analytical and problem-solving skills to monitor progress against targets and develop effective strategies.
  • Ability to conduct training and coaching sessions, with experience mentoring sales staff.
  • Organizational skills to manage reporting, performance management, and servicing support.
  • Self-motivated and results-oriented, with a proactive approach to achieving goals.
  • Leadership qualities to inspire and motivate a team.
  • Adaptability and flexibility to thrive in a fast-paced environment.
Responsibilities
  • Manage face-to-face bancassurance sales in the East Coast Region, including marketing single-premium and regular-premium products to partner banks.
  • Drive sales targets for Credit Life, Regular Premium, SME employee benefits, and other products.
  • Drive financial executive bancassurance productivity, financial executive unit trust penetration, and Vitality attachment in the region.
  • Build and maintain relationships with partner bank branch managers.
  • Review bancassurance performance and develop strategies to achieve branch targets.
  • Provide customer servicing support to promote satisfaction and retention, and promptly resolve service-related issues.
  • Conduct scheduled rookie financial executive coaching and training sessions.
  • Conduct monthly engagement and reinforcement with financial executives for unit trusts.
  • Provide regular coaching and joint field work with financial executives for bancassurance and unit trusts, and with new insurance specialists.
  • Oversee regional Consumer, Commercial Credit Life HPDTA, and SME performance.
  • Prepare monthly reports for branch managers to discuss performance and action plans.
  • Conduct quarterly meetings with SMEs to update them on products, campaigns, and claims, and address issues.
  • Ensure branch product champions refer employee-benefits appointments and attend appointments with corporate clients to present SME employee benefits.
  • Assist the Regional Head in preparing daily and weekly reports.
  • Conduct sales review meetings.
  • Engage in continuous learning and professional development activities.
Desired Qualifications
  • Experience in marketing within the financial services or insurance industry is preferred.

About the company

AIA Group provides life insurance and financial protection services to individuals and groups across 18 markets in Asia. The company works by offering insurance policies and long-term savings plans that pay out benefits and claims to help customers manage their health and financial needs. AIA distinguishes itself through its century-long history in the region and its position as the largest independent publicly listed pan-Asian life insurance group. Its goal is to lead the industry in sustainability while helping millions of people live healthier, longer, and better lives.

Company Size

10,001+

Company Stage

N/A

Total Funding

$618.7M

Headquarters

Central and Western District, Hong Kong

Founded

N/A

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Simplify's Take

What believers are saying

  • AIA reported 2025 VONB of US$5.5 billion and OPAT per share growth of 12%.
  • AIA returned US$3.6 billion to shareholders in first-half 2026 through dividends and buybacks.
  • AIA launched SelectWise in February 2026, targeting Hong Kong medical-insurance demand.

What critics are saying

  • China tax authorities began taxing offshore insurance income in August 2026.
  • Hong Kong insurers lost value on August 6, 2026 after the offshore-tax report.
  • AIA’s heavy Hong Kong-China exposure makes policy shocks existential for near-term growth.

What makes AIA Group unique

  • AIA’s Premier Agency drove 2026 H1 China VONB growth of 20%.
  • AIA Hong Kong’s partnership channels with Citibank and BEA widened affluent reach in 2026.
  • AIA’s 18-market scale and HKRBC disclosures reinforce capital strength above minimums.

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Benefits

Health Insurance

401(k) Retirement Plan

Remote Work Options

Flexible Work Hours

Unlimited Paid Time Off

Paid Vacation

Wellness Program

Mental Health Support

Company News

Yahoo Finance
Apr 30th, 2026
AIA's new business value jumps 13% to $1.76B on strong Hong Kong, China demand

AIA Group reported a 13% increase in value of new business (VONB) to $1.76 billion for the first quarter ended March 31, up from $1.50 billion a year earlier. The Asia-focused insurer dismissed concerns about capital market volatility amid geopolitical tensions. Hong Kong, AIA's core market, saw VONB rise 21%, driven by demand from local customers and mainland Chinese visitors seeking offshore insurance products. China, the company's second-largest market, posted a 26% increase, supported by its Premier Agency sales force and bancassurance partnerships. Hong Kong and China together account for roughly half of AIA's global new business growth. The insurer cited favourable demographics, rising incomes and low insurance penetration across its 18 Asian markets as key growth drivers.

AIA Australia
Aug 15th, 2024
AIA Australia appoints Tracey Crowe as Chief Customer Operations and Claims Officer

In July 2017, AIA and its partners launched AIA's health insurance business, now known as AIA Health Insurance.

Adobo Magazine
Aug 14th, 2024
AIA Group's 'Rethink Healthy' platform challenges conventional health standards in Asia

HONG KONG - Insurance company AIA Group has officially launched its new brand campaign platform, "Rethink Healthy."

Human Resources Online
Jul 18th, 2024
Up the ranks: Raman Sidhu joins AIA as Director, Group Talent & Leadership

Raman Sidhu has taken on the role of Director, Group Talent & Leadership at pan-Asian life insurance group AIA, effective July 2024.

PR Newswire APAC
Jun 17th, 2024
Aia Launches "Rethink Healthy" Brand Campaign To Inspire A Healthier Asia

HONG KONG, June 17, 2024 /PRNewswire/ -- AIA Group Limited ("AIA" or the "Group") today announces the launch of its new brand campaign platform "Rethink Healthy". The campaign seeks to challenge stereotypes and narrow depictions of health in Asia and calls for new definitions of health that will encourage more people to live healthier."Rethink Healthy" promotes a more holistic and sustainable approach to wellbeing that is inclusive, relevant and achievable for people in Asia. The campaign is part of the AIA One Billion ambition to engage one billion people to live Healthier, Longer, Better Lives by 2030.It was formed in response to a regional wellness report[1] commissioned by AIA which found many consumers in Asia believe that being healthy is too hard and inaccessible. Key findings of the research revealed:While the majority of respondents want to improve their health, 80% do not believe that they are healthy today.As a result, 57% of those surveyed reported they have not managed to make changes to improve their health.People across Asia are overwhelmed by constant, narrow depictions of perfect health and wellness routines.are overwhelmed by constant, narrow depictions of perfect health and wellness routines. 63% of respondents believe that exercise must be intensive and lengthy to be healthy, which discourages many from being more physically active.The majority of those surveyed believe that small actions cannot improve physical health, despite research[2] demonstrating the value of small steps done consistently to form habits.Stuart A. Spencer, AIA Group Chief Marketing Officer, said, "Our reality today is that Asia is getting wealthier but not healthier