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MJH Life Sciences

B2B medical media and education provider

Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeCranbury, NJ, USA$65k - $70k /yr

About the Job

Requirements

  • Demonstrated ability to own outcomes and hold oneself and a team accountable for audience growth, campaign performance, and continuous improvement.
  • Ability to model AI-native practices and integrate AI into team operations, proactively evaluate tools, and improve collective output.
  • Ability to build structure in an environment that values speed, smart risk-taking, and iteration.
  • Deep understanding of B2B and B2C marketing dynamics, including audience growth, loyalty, and engagement.
  • Proven ability to develop differentiated messaging and positioning that moves audiences and enables sales teams.
  • Ability to translate campaign data into strategy.
  • Candidates should be prepared to discuss specific AI tools in active use and their integration into marketing workflows; how AI has improved campaign performance, content quality, or team efficiency; and their approach to evaluating and adopting AI tools for a team.

Responsibilities

  • Own integrated marketing strategy for HCP audience acquisition and engagement, setting direction for messaging, channels, creative, and testing approach with accountability for measurable outcomes.
  • Model AI-native practices across the team, actively using and evaluating AI tools to improve content quality, campaign efficiency, decision-making, and team output.
  • Lead a test-and-learn culture by building frameworks for rapid experimentation, clear hypothesis-setting, and disciplined data-based iteration.
  • Drive audience growth across B2B and B2C engagement models by building scalable programs to acquire new audiences and deepen loyalty and retention among existing audiences.
  • Own market research and competitive intelligence, synthesizing insights on HCP segments, industry trends, and competitor positioning to sharpen strategy.
  • Build and maintain messaging frameworks and value propositions for priority HCP audiences, ensuring a consistent, differentiated brand voice across channels.
  • Lead campaign development from brief through execution, setting creative direction, guiding copy and design, and holding the team accountable to performance standards.
  • Develop and execute a sales enablement content strategy that equips commercial teams with insights, positioning, and tools.
  • Manage and develop a team of Specialists and Coordinators, building marketing craft, fostering curiosity, and setting clear expectations for performance and growth.
  • Analyze campaign data independently and deliver strategic recommendations to senior leadership that connect results to decisions.

Desired Qualifications

  • Knowledge of HCP audiences, healthcare media, or life sciences marketing is strongly preferred.
  • Examples of AI-driven workflows, systems, or frameworks built to scale team output are a bonus.

About the Company

MJH Life Sciences

B2B medical media and education provider

MJH Life Sciences creates expert-driven medical content and education for healthcare professionals, delivering information across more than 60 brands, and running thousands of live and virtual events, CME programs, and strategic communications services. Its products work by providing credible medical content, continuing education, and tailored communications to clinicians and life-sciences organizations through a B2B model. It differentiates itself through a broad portfolio, extensive event programming, and a history of acquisitions plus family-led leadership that align content, education, and outreach with industry needs. The goal is to improve patient outcomes by helping healthcare professionals stay informed with high-quality medical information and education.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$430M
Headquarters
Cranbury Township, New Jersey
Founded
Not listed

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