Brand Marketing
XDOF
Brand Marketing
XDOF
Data pipelines and annotation for robotics
XDOF AI is looking for a creative and data-driven Brand Marketing professional to strengthen our brand presence, create engaging content, and build strategic partnerships.
In this role, you will manage our website and social media channels, including TikTok and Instagram, while using data and insights to improve our marketing performance.
1. Content Creation
Plan, shoot, and edit short-form videos, including product showcases, behind-the-scenes content, interviews, and UGC-style videos.
Create the copywriting
Create engaging graphics, carousels, stories, and captions for social media platforms.
Manage and maintain our website and social media content calendar.
Develop SEO keywords to improve website visibility and organic traffic.
Maintain consistent brand identity while exploring new content formats and trends.
2. Partnerships & Campaigns
Identify and reach out to relevant creators, influencers, and potential brand partners.
Plan and execute marketing campaigns and collaborations from briefing to publication.
Coordinate campaign deliverables and build long-term relationships with partners.
Monitor campaign performance and identify opportunities to expand brand reach.
3. Data Analysis & Performance
Track reach, engagement, follower growth, website traffic, clicks, and conversions.
Analyze social media and campaign performance using platform analytics and Google Analytics.
Prepare monthly performance reports and recommend improvements based on data.
Use insights to optimize content strategies, marketing campaigns, and partnership decisions.
Support paid advertising campaigns across Instagram, TikTok, and other relevant channels.
At least 1 year of experience in content creation, social media, or digital marketing. Internships, freelance work, and personal projects count.
A portfolio showcasing your content, designs, campaigns, or other creative work.
Strong visual storytelling skills, creativity, and an understanding of social media trends.
Hands-on experience with video editing tools such as CapCut, Premiere Pro, or Final Cut Pro, and design tools such as Canva, Figma, or Adobe Creative Suite.
Comfortable shooting videos and directing people in front of the camera.
Familiarity with Meta Business Suite, TikTok Analytics, Google Analytics, and social media advertising platforms.
Experience managing and executing marketing campaigns, whether through internships or full-time roles.
Good Excel skills and the ability to analyze marketing data and prepare reports.
Strong written communication, attention to detail, and partnership management skills.
Well-organized and able to manage multiple projects and deadlines.
Fluent in English is preferred.
Experience managing influencer or creator marketing campaigns.
Basic photography skills.
Experience running paid social media ads, including Meta Ads and TikTok Ads.
Knowledge of mass-market consumer behavior and audience engagement.
Social Media Asset Creation
We’d love to see your creativity and ideas! Apply now and share your portfolio with us.
Join XDOF AI Indonesia and help us build a stronger brand through creative storytelling, strategic partnerships, and data-driven marketing.
XDOF builds data pipelines, data-collection tools, and annotation systems that frontier AI labs and robotics companies use to train robots to operate in the physical world. It tackles the data bottleneck in physical AI by combining teleoperation, simulation, and egocentric data collection, then layering in data cleaning, tooling, and annotation to prepare usable datasets. The company differentiates itself through its end-to-end data infrastructure for physical AI, its mix of teleoperation, simulation, and first-person data methods, and its Berkeley-founded background from 2024. Its goal is to enable robots to learn to operate in the real world by providing the pipelines and labels needed for training.
Explore more opportunities at XDOF