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Delta Faucet

Manufactures residential and commercial faucets.

Director – Trade Merchandising

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeIndianapolis, IN, USA$121.3k - $190.6k

About the Job

Requirements

  • A bachelor's degree in marketing, merchandising, business, design, or a related field is required.
  • At least 10 years of experience in trade merchandising, channel marketing, shopper marketing, customer experience, or a related commercial discipline is required.
  • Experience developing merchandising strategies within wholesale, showroom, dealer, distributor, or other business-to-business channel environments is required.
  • Demonstrated ability to translate commercial, brand, and product strategies into compelling customer experiences is required.
  • Strong understanding of go-to-market planning, product launches, channel dynamics, and trade customer decision-making is required.
  • Experience leading complex, cross-functional initiatives and influencing stakeholders across multiple functions and organizational levels is required.
  • Strong strategic thinking and the ability to drive execution across multiple brands, segments, customers, and locations are required.
  • Experience managing external agencies or vendors, production timelines, contracts, and budgets is required.
  • Ability to use customer, market, competitive, and performance insights to make decisions and optimize results is required.
  • Ability to travel up to 25% is required.

Responsibilities

  • Establish and lead the merchandising vision and strategy across wholesale trade channel segments.
  • Develop differentiated, tiered merchandising approaches based on customer needs, channel opportunities, brand priorities, and investment levels.
  • Translate brand positioning, product innovation, and customer insights into compelling product presentations.
  • Analyze market trends, trade customer and influencer behavior, competitive activity, partner requirements, and performance data to inform merchandising decisions.
  • Identify opportunities to increase product visibility, specification, conversion, and sales throughout the trade channel.
  • Develop merchandising plans aligned with Trade go-to-market, channel, brand, and product-launch strategies.
  • Partner with channel management, channel marketing, brand, product, and sales teams to deliver integrated merchandising programs.
  • Ensure priority launches and commercial initiatives are supported by effective merchandising across the wholesale marketplace.
  • Make informed trade-offs across brands, segments, customers, timing, and investment priorities.
  • Establish standards and performance measures to evaluate merchandising quality, consistency, effectiveness, and return on investment.
  • Oversee the design, development, and implementation of merchandising displays across showrooms and other trade customer environments.
  • Ensure product displays are compelling, customer-focused, and aligned with brand standards and commercial objectives.
  • Partner with field sales, sales agencies, customers, and external vendors to execute tiered merchandising strategies consistently across locations.
  • Balance enterprise standards with the distinct needs of individual brands, customers, segments, and showroom environments.
  • Monitor merchandising performance and recommend improvements to strengthen engagement, display productivity, and business results.
  • Serve as the Trade organization’s merchandising leader and primary point of connection across sales, channel marketing, brand, product, and agency teams.
  • Develop a strong understanding of product features, benefits, positioning, and target audiences to guide merchandising solutions.
  • Build alignment around merchandising priorities, investment decisions, execution requirements, and measures of success.
  • Equip field sales and agency teams with the tools, standards, and guidance needed to execute programs effectively.
  • Influence stakeholders across the organization to deliver a cohesive brand and customer experience throughout the trade channel.
  • Lead relationships with external display, fixture, signage, and merchandising partners.
  • Oversee the development and production of displays, fixtures, signage, and supporting merchandising materials.
  • Negotiate contracts and manage merchandising budgets to achieve quality, timing, and cost objectives.
  • Establish clear expectations, service levels, and performance standards for vendor partners.
  • Ensure merchandising materials meet brand, quality, operational, and delivery requirements.

About the Company

Delta Faucet

Manufactures residential and commercial faucets.

Delta Faucet Company designs and manufactures water fixtures for both homes and businesses. Its product lineup includes Delta-branded faucets and related brands like Newport Brass, Brizo, Kraus, and Peerless, offered for residential and commercial settings. The company creates faucet products that combine design and function, focusing on water flow control, durability, and finish options to meet customer needs. Delta Faucet differentiates itself through a large, diversified brand portfolio, scale as a Masco Corporation division, and a culture that emphasizes teamwork, employee development, and social responsibility. The goal is to maintain a market-leading position in the faucet market, drive growth across its brands, and help employees grow professionally while delivering reliable, well-designed water solutions.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Indianapolis, IN
Founded
1954

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